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PEPSI RAJDHANI
Dineout's Great Indian Restaurant Festival is back!Enjoy flat 50% discount while dining at India's top 2000+ restaurants. Dineout, India's largest table reservation platform by Times Interne...
The resurgence of India's fast food industryHowever, food analysts caution that quick service restaurants might hit speed breakers if fundamental issues are not resolved.
Second day of GST regime sees automobile companies like Toyota, Hero MotoCorp cut pricesHyundai Motors, Tata Motors and Ford India are expected to unveil price cuts in the next few days taking the cue from market leader Maruti ...
Paediatricians threaten public interest litigation against branding of trainsSuch endorsements will make people think that junk food and aerated beverages do not affect health. Research has already confirmed their il...
Railways offers platforms for setting up over 2,000 ATMsBig LED screens will come up at station buildings, platforms, foot overbridges (leading to station area) for advertising under Rail Display...
‘Pepsi Rajdhani’ & ‘Coke Shatabdi’ on track? Indian Railways readies plans to brand trains, stationsThe plan was accelerated after PM Modi, at a recent meeting, asked the railway brass to mop up revenues from alternative sources like tappi...
- Bagrrys India bets on innovations to take on MNCs
Shyam Bagri, media-shy CMD and founder of the country's first breakfast cereal maker, Bagrrys India, bets on innovation to see off competit...
- Railways may earn Rs 1800 cr by offering 300 trains for advertisements
The move was inspired by the huge success of its pilot project Kurkure Express, PepsiCo’s Blue Billion Express and a Sun TV campaign. In pi...
- Branded dal, chawal & atta to rake it in
The fancy meal might fetch a premium, but it’s the simple dal-chawal and atta that would provide growth and volumes to the burgeoning India...