Quick commerce becomes FMCG's biggest online sales channel in IndiaLatest data from companies including ITC Ltd, AWL Agri Business, Tata Consumer Products and Parle Products showed quick commerce accounted ...
27 May, 2026, 06.00 AM IST
Melody effect: Wrong 'Parle' stock hits 5% upper circuit for 4th day, up 21% since PM Modi's gift for MeloniParle Industries shares hit the 5% upper circuit for the fourth consecutive session amid speculation that investors are mistaking it for un...
25 May, 2026, 12.24 PM IST
Picked wrong Melody? Parle Industries shares hit 5% upper circuit for 3rd dayParle Industries shares hit the 5% upper circuit for the third straight session after investors mistakenly linked the stock to Melody toffe...
22 May, 2026, 11.36 AM IST
Be brand adjacent and boost your coA gift from Modi to Meloni caused a rush into the wrong Parle. Investors mistook a real estate firm for a confectioner, boosting its shares...
21 May, 2026, 11.38 PM IST
PM Modi's gifts: Muga silk stole for Italy PM, Ladakhi stole for Sweden PM, Kesar mangoes for UAE prezPrime Minister Narendra Modi presented unique Indian gifts to world leaders during his recent five-nation tour. Items included Muga silk st...
21 May, 2026, 07.12 PM IST
Parle Melody: The ₹1 soft power twist Modi served to Meloni and the worldPrime Minister Modi's gift of a Parle Melody toffee to Italy's Giorgia Meloni symbolised India's evolving soft power. Beyond traditional ex...
21 May, 2026, 12.59 PM IST
PM Modi’s Melody gift to Meloni boosts Parle buzzMeloni described Melody as a "very very good toffee" in a short video that quickly went viral, riding on the already popular 'Melodi' meme ...
21 May, 2026, 11.09 AM IST
Parle Industries hits upper circuit amid ‘Melody’ confusionDalal Street saw a peculiar event where investors confused Parle Industries with the original Parle candy maker. A social media video led t...
21 May, 2026, 05.32 AM IST
'Sweetening relationships since 1983': Parle reacts to Modi gifting Melody to MeloniPrime Minister Narendra Modi gifted Melody toffees to Italian Prime Minister Giorgia Meloni. This gesture sparked a viral "Melodi" meme onl...
20 May, 2026, 08.10 PM IST
Everything's in a name: Parle Industries shares hit 5% upper circuit after PM Modi's 'Melody' gift to MeloniShares of Parle Industries surged 5% and hit the upper circuit after Prime Minister Narendra Modi gifted Melody toffees to Italian Prime Mi...
20 May, 2026, 02.28 PM IST
'Parle will never find brand ambassadors like these again': PM Modi gifts melody to Italian counterpart Giorgia Meloni and internet can't keep calmPrime Minister Narendra Modi's thoughtful gift of Parle Melody toffees to Italian PM Giorgia Meloni has captivated the internet. As soon as...
20 May, 2026, 01.41 PM IST
India's monthly household basket may feel the heat of rising fuel costsConsumer goods prices may rise soon. Higher fuel costs from the West Asia conflict will increase shipping and production expenses. Companie...
16 May, 2026, 12.00 PM IST
Gulf war fuels raw material inflation, FMCG firms shift to daily pricing strategyIn light of Gulf War, consumer goods sectors are battling unprecedented rises in raw material costs. Firms are now implementing daily price...
24 Apr, 2026, 07.05 AM IST
Discretionary spending slows in India as uncertainty keeps consumer purchases at a bare minimumConsumers are cutting back on non-essential purchases due to global tensions and job worries. Indian households are prioritising savings an...
13 Apr, 2026, 02.40 PM IST
Brands focus on leaner product lines amid surging input costsCompanies are reducing product choices to manage rising costs. This strategy focuses on popular, profitable items. Smartphone and TV makers...
13 Apr, 2026, 09.38 AM IST
India Inc ramps up exports as Iran ceasefire reopens Middle East tradeIndian businesses are seizing opportunities after the Iran war ceasefire. Exports are resuming, and factories are returning to full capacit...
10 Apr, 2026, 07.37 AM IST
Snack companies can't break free from sugar yetIndian snack companies face challenges in reducing sugar content. Consumers, especially teenagers and parents, desire low-sugar and high-pr...
07 Apr, 2026, 12.09 AM IST