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PARLE GLUCO
Why this century-old swadeshi brand keeps on beating MNCsParle, an Indian brand, remains India's top FMCG brand for the 13th year. Parle-G biscuits drive its success with 8.6 billion CRPs. It main...- Born before India’s Independence: 7 desi brands that we keep on lovingIndia Independence Day 2025: From humble beginnings before India's independence to navigating the complexities of globalization, several ic...
- Limca becomes Rs 2,800-crore brand in 2024, says Coca-Cola IndiaLimca, the lime and lemon-flavored beverage, has surpassed ₹2,800 crore in revenue in 2024, fueled by expansion across India. Coca-Cola Ind...
- Is Dark Parle-G real? Photos of chocolate flavour of Parle G go viral on social mediaA picture of a supposed new Parle-G variant, "Dark Parle-G," has stirred social media. Parle Products has neither confirmed nor denied its ...
- Parle-G's hilarious response to influencer's poser: 'What to call the owner - Mr. Parle or Parle-G?'Parle-G pleasantly surprised fans on Instagram by humorously replacing its iconic girl with influencer Zervaan J Bunshah on the biscuit pac...
- Parle-G: The humble biscuit that became the taste of IndiaParle-G, the iconic biscuit brand in India, has remained popular with the masses for decades. It has been a symbol of India's large consumi...
- Tata Group in talks with Bisleri to acquire a stake in the packaged water companyThe Tata Group houses its consumer business under Tata Consumer Products Ltd (TCPL) which also sells packaged mineral water under the brand...
- Parle's long journey from being a swadeshi brand to a modern productMuch like India itself, Parle had to reinvent itself decade after decade, keeping its legacy alive. This is a brand loved by people, much b...
- Coca-Cola to take brand 'Thums Up' to neighbouring mktsCoca-Cola has already introduced the brand Thums Up in Bangladesh last month, as part of its larger expansion plans.
- When biscuits followed Gavaskar on Caribbean tour!This fact was revealed by his sister Nutan at a function organised to mark his birthday by the Legends Club at the CCI.
- What cos like Future Group, Piramal Healthcare, Dabur, PepsiCo, Nestle and others are doing to tap the Rs 30,000 crore slum economyIndian slums account for Rs 30,000 crore of spending. This is growing at 20-25% a year, but cos are yet to look at it in earnest.
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