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OYO REBRANDING
Oyo parent Prism Hotels receives Sebi nod for IPOPrism Hotels, Oyo’s parent, received Sebi approval for a Rs 6,650 crore IPO. Targeting a $7–8 billion valuation, the firm will use funds fo...- AI startup Nava raises $22 million in round led by Greenoaks CapitalRTP Global and Unicorn India Ventures participated in the round. The company will use the fresh capital to expand its GPU compute and AI da...
- A lot in a name? Indian business bloc has a brand new gameIndian companies are accelerating rebrands to stay relevant in a fast-growing market. Zomato becoming Eternal and Oyo’s parent turning into...
- Oyo rebrands corporate name to PRISM to reflect global expansionOravel Stays Limited, known as Oyo, has rebranded to PRISM, reflecting its evolution into a diversified global travel-tech, hospitality, an...
- Oyo owned Belvilla acquires short-term rental platform MadeComfyBelvilla by Oyo has acquired Australian short-term rental platform MadeComfy in a cash-and-stock deal, valuing Oyo at approximately $5 bill...
- Manager explains why Oyo hotels in Meerut are turning away unmarried couplesOYO has introduced a new policy for its partner hotels in Meerut that bans unmarried couples from checking in without proof of their relati...
- Aroa Venture Partners launches $50 million fundAroa Opportunities Fund, which registered as a category II alternative investment fund (AIF) with Securities and Exchange Board of India (S...
- Startups go all out to attract talent; Lightspeed chases growth dealsIndian startups including the likes of Meesho, PhonePe, Upgrad, Purplle, Pristyn Care and Spinny are going all out to rope in and retain ta...
- Mamaearth, Cult.fit snap up offline firms; Jio Platforms to bet $200M on GlanceWhile it may be too early to call it a trend, these aren’t the first tech startups to acquire old-school firms since the start of the pande...
- What's inside Oyo's 'Raho Mast' campaign?Oyo's campaign has been conceptualised and conceived in-house under the charge of Mayur Hola, creative head, India, and SE Asia, for the co...
- Oyo, Apax join race for significant stake in CCDThe company in August had launched a coffee chain – The French Press. SoftBank-backed Oyo is looking to expand in the café business for som...
- Growth outside India will be selective: Puneet Chhatwal, CEO Indian Hotels"Growth outside India will be selective. We have enough of work to do in the domestic market," Chhatwal said in an interview with ET.
- Oyo rebrands Oyo Living to Oyo LifeOyo said the adoption of the Oyo Life brand and transitioning from its previous identity has begun globally, starting with Japan.
- OYO acquires wedding marketplace WeddingzWeddingz was founded in 2015 by former IIT-Delhi and Wharton School alum Sandeep Lodha. Gulati said OYO will not rebrand Weddingz and that ...
- Budget hotel aggregator Room on Call dials in a bridge roundBudget accommodation aggregator Room on Call has raised Rs 13.2 crore in a fresh round of funding from on-vehicle advertising platform, Cas...
- Hotels check out of Oyo, Zo after unhappy stayMore than 200 hotels are estimated to have ended ties with leading aggregators Oyo Rooms and Zo in the last five-six months.
- AccorHotels to run Blue Rock’s Dwarka property under Mercure brand“Every hotel chain is looking for an entry into the religious destinations and industrial hubs which lack good quality hotel rooms,” said R...
- Keys Hotels rebrands portfolio; new brands to cater to budget, 4-star travellersThe Keys Hotels mid-market chain, owned by billionaire investor Nicolas Berggruen, has rebranded its portfolio. It’s introduced two new bra...
- Online travel agencies like MakeMyTrip, Goibibo, Yatra blocked OYO & Zo Rooms from their websitesThe development comes at a time when OYO Rooms and Zo Rooms gear up for mega financing rounds in order to capture the budget stays market.
- Hotel aggregators Oyo Rooms and Zo Rooms gear up to raise $600 million fundingOyo has started preliminary talks to raise as much as $400 million as it looks to consolidate its lead and targets 'unicorn’ status for its...
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