Sugar-Free Oreos launching 2026- here's everything you need to knowOreo is introducing sugar-free cookies in 2026. These new Oreos will feature "Zero Sugar" pressed into the cookie design. Both Original and...
10 Dec, 2025, 04.57 AM IST
Mondelez signs agreement with Lotus to make and sell Biscoff in IndiaMondelez partners with Lotus Bakeries to produce and market Biscoff biscuits in India, leveraging its vast distribution network. This move ...
13 Jun, 2024, 01.01 PM IST
Oreo three new flavors to hit shelves this January. Check Peanut Butter cakesters, Gluten-Free Goldens, and moreNabisco is set to launch three delectable Oreo treats this January. The lineup introduces permanent additions – Oreo Peanut Butter Cakester...
14 Dec, 2023, 04.24 PM IST
The Fab Indian phenomenon of brandvertising & its unintended consequencesThis tweet caught the imagination of the game's TV audience, who were waiting for the game to begin, beer bottles in hand. The tweet was re...
30 Oct, 2021, 10.05 PM IST
Mondelez sees growth in India despite pandemic“We are seeing a big rise in cases, very unfortunate and very painful to see in India. There are a lot of restrictions but not in total loc...
04 Jun, 2021, 10.33 AM IST
Oreo-maker takes Parle to court for ‘copying’ cookie designThe high court has fixed April 12 as the next date of hearing of the trademark infringement case filed by US-based Intercontinental Great B...
03 Mar, 2021, 10.37 PM IST
McDonald's sells 'Spam burger' with cookie crumbs in ChinaGlobal brands from restaurants to automakers sometimes roll out offbeat products to appeal to Chinese tastes in the populous and intensely ...
21 Dec, 2020, 06.03 PM IST
Google unveils 'Go' to drive Internet adoptionThe company has also worked with Mukesh Ambani-led Reliance Jio to bring a customised version of Google Assistant (virtual assistant) to th...
05 Dec, 2017, 02.23 PM IST
Google unveils Android Oreo Go edition for low-cost smartphonesA bike mode for Maps was also launched which aims at driving Internet adoption across markets.
05 Dec, 2017, 02.10 PM IST
Mondelez India revenue grows in double digitsAs a market, India contributes just about 4% to Mondelez’s global sales, but is increasingly becoming an important one for sales and as a p...
01 Nov, 2017, 12.44 AM IST
- How Cadbury India is cracking the code of emerging shopper
The emerging Indian shopper is posing a huge challenge to the marketers. Brands are grappling on how best to reach this emerging.
31 Aug, 2012, 07.18 PM IST
Oreo, Sunfeast bite into Britannia market shareThe Rs 3,600 cr premium cream biscuit market has turned hyper competitive with Cadbury’s Oreo and ITC’s Sunfeast brands biting into the sha...
19 Dec, 2011, 12.24 PM IST
- Rapid trials, strategy to drive awareness works well for Kraft’s biscuit brand 'Oreo'
Oreo has cornered more space in India’s Rs 5,500 crore cream-biscuits segment than Britannia’s Treat-O could in nine
07 Nov, 2011, 03.30 AM IST
- India fastest-growing market for Kraft Foods
Cadbury Kraft India rode on established Cadbury brands and successful launch of Oreo biscuits to grow its business twice as fast as Kraft's...
18 May, 2011, 07.01 AM IST
- Cadbury India to launch Oreo cookies, enters biscuit market
Cadbury India will launch Oreo cookies, a billion dollar brand owned by its US-based parent Kraft Foods, as it looks to gatecrash into Rs 1...
04 Mar, 2011, 06.22 AM IST
- Cadbury enters Indian biscuit market, launches 'Oreo' brand
Confectionery maker Cadbury India today announced its entry into the country's estimated Rs 12,000-crore biscuit market through the launch ...
03 Mar, 2011, 03.19 PM IST
- Kraft sues Britannia over 'Treat-O biscuit' being a copy of Oreo cookies
Kraft has also sought an injunction to prevent Britannia from manufacturing, selling or advertising any product with any distinctive elemen...
05 Jan, 2011, 11.45 AM IST