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NIKE INDIA PARTNERSHIP
Puma bets on pricier sneakers as India’s sportswear race heats upPuma India is focusing on premium products and key sports categories for growth. The company is shifting away from discounted business and ...20 Aug, 2026, 11.37 AM IST- Kim Kardashian's SKIMS enters India with Reliance Brands, to open first stores in Delhi and MumbaiReliance Brands will bring Kim Kardashian's SKIMS to India soon. The global shapewear and lifestyle brand will open its first stores in Del...05 Aug, 2026, 05.02 PM IST
- Ex-Arvind Fashions MD Shailesh Chaturvedi’s new venture Neopolis Brands in talks to raise Rs 100 croreNeopolis Brands, founded by former Arvind Fashions MD & CEO Shailesh Chaturvedi, is in talks to raise Rs 100 crore from investors like Ashi...07 May, 2026, 01.43 PM IST
- Zero fear of tariffs: Two Indian cos took Trump in their stride, and are now ready with a killer planDixon Technologies and Florence Shoe Company are strategically expanding. Dixon is capitalising on increased export requests from the US fo...04 Jun, 2025, 01.22 PM IST
- In Reliance Retail's company, Superdry to enter athleisureSuperdry's foray into the athleisure segment in India will be a first for the company globally, with several stores set to be opened across...03 Aug, 2024, 12.37 AM IST
- BCCI signs on Adidas as kit sponsor for 5 years in 250-cr dealThe deal, which will begin with the ICC World Test Championship next month and end in March 2028, will see Adidas becoming the official kit...23 May, 2023, 12.49 AM IST
- US retailer Foot Locker in talks with Metro brands to enter IndiaAmerican sportswear and footwear retailer Foot Locker is in talks with Mumbai-based Metro Brands to enter India, three people aware of the ...25 Feb, 2023, 11.14 PM IST
- Ben Affleck & Matt Damon-starrer 'Air' will premiere on Amazon Prime VideoDamon stars in the movie and also serves as a producer.10 Feb, 2023, 06.37 PM IST
- BCCI announces MPL Sports as official Kit sponsor for Team IndiaMPL Sports, the sports merchandise brand from Mobile Premier League -- an e-sports platform -- offers a wide range of sports wear and crick...17 Nov, 2020, 12.34 PM IST
- No bidders for Indian cricket team's kit sponsorship, BCCI plans to set new deadlineAdidas and Puma were the only international sportswear companies that had shown interest in bidding for the rights. Dream Sports (parent co...02 Sep, 2020, 12.18 AM IST
- Indian cricket team may lose Nike logo after 14 yearsNike’s current deal as ‘kit partner’ of the BCCI is ending in September. The four-year deal worth Rs 370 crore included Rs 85 lakh per matc...26 Jun, 2020, 12.16 PM IST
- Times Bridge invests in meditation startup HeadspaceHeadspace is transforming the well-being and mindfulness space with innovative partnerships with a range of global companies including Nike...13 Feb, 2020, 11.26 AM IST
- Manchester United plays new India planIn what is being touted as one the largest deals in football, Adidas will pay ManU 750 million pounds over 10 years for the contract.06 Aug, 2015, 11.42 AM IST
- NBA announces digital partnership with Times Internet LimitedThe National Basketball Association and Times Internet Limited, a subsidiary of Times Group, announced a digital partnership to launch the ...31 May, 2011, 04.40 PM IST
- Getting pricey new premium themeTop consumer goods brands such as Audi, CK, Nike, Swarovski, Gant and Puma, along with many others, are reporting brisk business in premium...12 Jul, 2009, 12.15 AM IST
- King Khan to cast spell on retail high streetFilm star Shahrukh Khan is entering the high-street retail play with some of the biggest global brands in tow.20 Aug, 2007, 01.28 AM IST
- Nike looks beyond cricket, bets on soccerCricket-wary advertisers have finally started to hedge their risks by betting big on other sports.07 May, 2007, 04.03 AM IST
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