Nielsen is unlikely to re-enter India’s TV audience measurement space even as the government moves to liberalise rating rules and open the ...

Indian consumers, especially millennials and Gen Z, are increasingly favoring smaller electronics brands. These emerging brands, leveraging...

Nielsen has leased significant office space in Mumbai and Bengaluru to bolster its presence in India, driven by the growing media market. T...

Nielsen has lowered its earlier forecast of flat growth due to factors such as accelerating inflation and the first-quarter FY21 economic c...

The cascading benefits of GST regime such as supply chain efficiency will continue to boost the bottom line performance in the quarters to ...

The overall market grew 12.2% by value in the fourth quarter with 7.5% volume growth, according to executives citing Nielsen data.

Kenney comes with a rich experience in digital measurement product rollouts from 18 countries including New Zealand, Japan, China, India, S...

After 18 years of reporting TV viewership ratings, TAM Media Research will cease to give TV ratings effective February 29, 2016.

“Our sense is that demand revival is still a few quarters away,” the chairman of another leading foods maker said. “Nielsen is over reporti...

Metro AG plans to invest Rs 400 crore to increase the number of its wholesale stores in India as part of a strategy to make the country a k...

The FMCG industry in India is set to return to double-digit growth rate next year after a gap of two years on the back of improved consumer...

Nielsen said this was the first time modern trade slowed below double digits, with expansion plans being put on hold also contributing to t...

Of the 20 fastest-growing fast-moving consumer goods companies, the top five posted a 28% growth in value against 18% registered by the bot...

India GDP slipped to 6.5% in the fiscal year ending March 2012, lowest economic expansion since 2002-2003.

Market leaders complaining about the inaccuracy of market share data could be about monoliths being cut down to size.

Ricardo Fort, Coca-Cola India vice-president marketing, shares his thoughts on portfolio expansion, the AC Nielsen controversy, bridging th...

Australian cricket team coach, Tim Nielsen, has said that he would be quite happy to prove both India and Sri Lanka wrong in their assessme...