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NBA PARTNERSHIP
Who is Ali Marks Brunson? Inside Jalen Brunson's love story with his high school sweetheart- Carmelo Anthony joins Utopai Studios as a strategic partner to expand athlete-led entertainment IP
- Salman Khan’s heroine became an overnight superstar. However one decision destroyed her career. Where’s Chandni today?
- How university-edtech collaborations are contributing to building India’s AI-ready workforceIndian universities are evolving higher education through collaboration with edtech platforms to address the employability gap among STEM g...30 Apr, 2026, 05.42 PM IST
- Are they still strong? Arnold Schwarzenegger resurfaces with Heather Milligan after 12 monthsArnold Schwarzenegger and Heather Milligan recently made a rare public appearance together after a long gap, drawing attention to their pri...29 Apr, 2026, 10.33 PM IST
- Success without losing yourself is rare, but this Michael Jordan quote is the guide to achieve itMichael Jordan's quote reveals that the intense focus required for success can lead to isolation at the top. He advises that while initial ...21 Apr, 2026, 12.58 PM IST
- NBA appoints Sunny Malik as India Country Head to drive market growthThe NBA has appointed Sunny Malik as its Country Head for India. Malik will now lead the league's strategy and operations in the country. T...17 Apr, 2026, 09.20 PM IST
- What is Bam Adebayo’s Net Worth? A look at the Miami Heat star’s salary and earningsMiami Heat star Bam Adebayo achieved a historic scoring feat, second only to Wilt Chamberlain's legendary 100-point game. This performance,...11 Mar, 2026, 09.27 AM IST
- Amazon's AWS strikes AI cloud partnership with NBAAmazon Web Services has entered a multi-year partnership with the NBA to create AI-powered features and data tools for fans and teams. A ne...01 Oct, 2025, 05.05 PM IST
- YouTube to stream NBA games live in IndiaThe NBA has expanded its partnership with YouTube, bringing live games and marquee events to Indian fans via the league’s global YouTube ch...15 Feb, 2025, 07.20 PM IST
- NBA extends merchandise deal with Suditi Sports ApparelThe partnership, which will allow Suditi to produce and distribute fully licensed NBA fanwear in India, will cement the long-standing assoc...22 Nov, 2023, 10.44 PM IST
- NBA, Ant Group launch strategic partnership in ChinaFans in China would have access to NBA video content on Alipay, the hugely popular payments app owned by Ant Group, the company said in a s...21 Feb, 2023, 09.56 AM IST
- NBA ropes in Viacom18 for multi-year broadcasting tie-upCoverage will include weekly live games, NBA all-star, the NBA Play-in tournament, the NBA playoffs and the finals, it said adding the broa...03 Dec, 2021, 01.59 PM IST
- NBA signs HARMAN as audio partner in a multi-year dealAs part of the deal, JBL will introduce a number of NBA elements into its retail destinations and activations in the country. JBL will also...07 Dec, 2020, 03.55 PM IST
- Pocket Aces’ Loco to stream NBA 2K League Games in IndiaThe NBA 2K League, a joint venture between the NBA and Take-Two Interactive, is a professional esports league featuring the best NBA 2K pla...27 Aug, 2020, 08.40 PM IST
- NBA, Times Studio announce partnership on game highlights, original content for India fansTimes Studio will deliver short-form videos focusing on on-court storylines, player profiles, and the history of the NBA, and will also pro...30 May, 2018, 10.01 PM IST
- Twitter to show original live NBA programming and exclusive videosThe NBA and Twitter will deliver a free live stream of a new weekly NBA pre-game show with elements created specifically for Twitter.20 Jul, 2016, 03.55 PM IST
- National Basketball Association launches India website with customised contentThe National Basketball Association (NBA) has launched a customised website for Indians, which will have local content as well.27 Apr, 2016, 06.34 PM IST
- Multi Screen Media extends NBA contract for Rs 250 croreMSM, which operates the bouquet of Sony channels, today said the NBA has extended its contract with the network in a multi-year deal.20 Oct, 2015, 04.44 PM IST
- NBA announces digital partnership with Times Internet LimitedThe National Basketball Association and Times Internet Limited, a subsidiary of Times Group, announced a digital partnership to launch the ...31 May, 2011, 04.40 PM IST
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