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MYNTRA BEAUTY SEGMENT
Not seeing any slowdown yet: Nykaa Fashion CEONykaa Fashion is now a significant driver for acquiring customers for Nykaa's beauty business. Both segments are experiencing robust growth...- Recode Studios IPO opens today. GMP among key things to know before subscriptionRecode Studios' IPO opens today, aiming to build an omnichannel cosmetics brand amidst market competition. The Rs 44.6 crore SME issue, pri...
- Rapid fashion startups are dressed to kill…but can the model keep up?Venture-backed startups are testing quick-comm for fashion, promising under-hour delivery in metro cities. Despite significant cash burn an...
- Alia Bhatt signs with Myntra to tap Gen Z in booming beauty segmentMyntra has appointed Alia Bhatt as the face of its platform and beauty business. This move aims to deepen engagement with Gen Z and millenn...
- India’s ‘Lush’ green market is the new battleground for global beauty giantsInternational beauty brands are changing their India strategy. They are now focusing on online sales and reaching customers beyond major ci...
- Myntra CEO Nandita Sinha to step down, Sharon Pais likely replacementSinha's exit adds to the top-level churn at the fashion ecommerce portal as well as its parent company Flipkart, which is looking to go pub...
- Myntra appoints Google veteran Pramod Adiddam as chief technology officerMyntra has appointed Pramod Adiddam as its new Chief Technology Officer. This strategic move aims to bolster the company's leadership and a...
- Beauty segment accounts for 20% of Myntra’s new customers: Nandita SinhaMyntra’s beauty segment has become a growth driver for the platform, accounting for most units sold and about 20% of new customers coming t...
- Myntra says its rapid commerce platform M-Now is driving 10% of orders in active locationsMyntra's rapid commerce arm, M-Now, is making significant strides, driving 10% of orders in its active locations and achieving 20% customer...
- Myntra’s net profit rises to Rs 548 crore in FY25; revenue up 18%The 18x rise in net profit was largely due to a deferred tax credit of Rs 135 crore for FY25. The Flipkart-owned online fashion and beauty ...
- Myntra’s creator programme recorded over 1 million registrations: CEO Nandita SinhaMyntra's Ultimate Glam Clan creator program has attracted over a million content creators, significantly boosting user engagement and conve...
- Myntra logs travel season boost as Indians lean on fast deliveryMyntra experiences a surge in vacation-related shopping, particularly in non-metro cities, fueled by its quick-commerce service, M-Now. Lug...
- Myntra gained market share, scaling beauty and home decor: CEO Nandita SinhaOver the past year-and-a-half, online fashion retailer Myntra has gained market share even as rivals like Reliance Ajio and Nykaa Fashion h...
- Flipkart invests $116 million in fashion retailer Myntra amid challenge from Reliance, NykaaThe new investment comes as Myntra is facing new challenges, with Reliance's Ajio emerging as a significant second player in the online fas...
- Live commerce, beauty among key focus areas for Myntra, says new CEO Nandita SinhaSinha, who was earlier vice-president of customer growth, media and engagement at Flipkart, told ET in an interview that Myntra is focussin...
- Flipkart’s Nandita Sinha appointed as new Myntra CEONandita Sinha has been with Flipkart since 2013 and most recently she was the VP for customer growth, media and engagement, at the company.
- Myntra tests influencer-led live commerce modelMyntra has been running a pilot where a group of experts and influencers in the domain of fashion, beauty and personal care hold live video...
- Myntra comes offline with cosmetic productsAnanth Narayanan, chief executive at Flipkart-owned Myntra-Jabong, said the company will enrol franchisees to run the beauty and cosmetics ...
- Myntra plans to enter beauty store segmentMyntra already sells more than 100 beauty and cosmetics brands including MAC, Clinique, Bobbi Brown, and Estee Lauder, on its ecommerce pla...
- Myntra is planning a facelift with private beauty labelsFashion portal targets $100-150m business by March 2019 for beauty & personal care segment.
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