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MRINMOY MUKHERJEE
Raymond appoints StrawberryFrog as its new creative agencyA senior official at Raymond said that it is looking at a fresh brand architecture, in an attempt to reposition itself as a more mass, yout...28 Jan, 2014, 04.00 AM IST- Raymond goes digital with Drive for Passion campaignAs Raymond explores the many passions of The Complete Man, the menswear brand has gone digital, inviting people to share momentous driving ...29 Nov, 2013, 11.24 AM IST
- Looking at increasing raw wool imports to India: Woolmark CoThe Woolmark Company said it is looking at an increase in raw wool imports mainly of Merino wool from the country to India.26 Nov, 2013, 05.34 PM IST
- Looking at increasing raw wool imports to India: Australia's Woolmark CompanyThe Woolmark Company said it is looking at an increase in raw wool imports mainly of Merino wool from the country to India.26 Nov, 2013, 05.26 PM IST
- Raymond looks for a new advertising partner after a decade long relationship with RK SwamyIndustry sources say that at least three agencies are in the fray, including Publicis Worldwide, Taproot and Grey India.12 Sep, 2013, 07.57 AM IST
- Raymond to split media and creative accounts into separate agenciesThe creative work will continue to be held by agencies RK Swamy BBDO and McCann Erickson. RK Swamy had been the creative and media agency o...24 Jun, 2013, 11.27 AM IST
- Mobile advertising faces many challenges in IndiaA combination of skittish consumers , lack of exclusive content and the high cost of internet-enabled phones and services are hampering the...19 Jan, 2013, 11.37 AM IST
- Power of Ideas 2012: How Capillary Technologies has unique platform that does not require customers to fill up forms or carry membership cardsThe customer information is captured incrementally at the billing counter each time he or she shops and the customer’s mobile number is his...21 Dec, 2012, 04.19 AM IST
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