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MEDIA AND OOH
Laqshya Media eyes Rs 1,000 cr topline by 2025 as OOH market recovers post CovidLaqshya Media Group director Alok Jalan said, "OOH market has recovered, and we are almost at a pre-pandemic level in terms of revenue, may...
06 Jul, 2022, 03.23 PM IST
#choosewisely with Colorbar Cosmetics, a campaign by Times OOH16 May, 2022, 05.20 PM IST
Times OOH bags media rights for 126 digital billboards in Ahmedabad30 Mar, 2022, 05.30 PM IST
Out-Of-Home (OOH) advertising is set for bumper growth18 Aug, 2021, 04.07 PM IST
LIC's Branding Rights of Andheri Metro Station, campaign by Times OOH20 Apr, 2021, 06.25 PM IST
Times OOH executes a multi-airport campaign for Tamil Nadu Tourism.07 Dec, 2020, 04.30 PM IST
Times OOH Acquires Media Branding Rights of Chennai Iconic Billboards23 Nov, 2020, 02.45 PM IST
Madison OOH extends its out-of-home measurement servicesMadison OOH, the-out-of-home arm of Madison World has launched a tool to help their clients measure the actual changes in out of home mobil...
13 Jul, 2020, 05.38 PM IST
Laqshya Media launches tool to measure reach of outdoor campaignsThe tool allows clients to identify locations with the highest audience density in order to reduce spill-over and quantify an OOH campaign’...
18 Feb, 2019, 07.37 PM IST
French media agency Publicis acquires 100% stake in out-of-home agency Ecosys OOHLaunched in Dec 2015, Ecosys comes with data and analytics capabilities and claims to be the only agency in the country to provide measurab...
10 Apr, 2018, 11.18 PM IST
Times OOH Won Gold at the Digital Signage Awards 2017Times OOH has won Gold for its digital out of home advertising project at T2 domestic, phase-2 Chatrapati Shivaji Airport, in the “Transpor...
30 Mar, 2017, 05.04 PM IST
Quarizon makes seed investment in Oi MediaThe Delhi-based firm which was founded as an experiential media agency in 2015 soon pivoted to a SaaS platform for stakeholders in the medi...
16 Jan, 2017, 02.17 PM IST
Times OOH gets ISO:27001 certificationTimes OOH exclusively manages the outdoor advertising at IGI airport through its subsidiary Times Innovative Media Delhi Airport Advertisin...
16 Feb, 2015, 04.00 AM IST
- Outdoor advertising set to get bigger
From hosting local beauty contests in small towns to organising children’s festivals to setting up blogs on the Internet for specific brand...
05 Aug, 2008, 01.49 AM IST
- Marketers at home with out-of-home advertising
With rising costs associated with mass media advertising, marketers are increasingly depending on emerging media like out-of-home advertisi...
04 May, 2008, 12.45 AM IST
- Outdoor media companies form association
With a view to protect interest of Rs 1,200 crore outdoor media industry, some leading companies have joined hands to form Indian Outdoor A...
28 Sep, 2007, 07.20 PM IST
- Laqshya Media gets $37.44 mn PE fund
Laqshya Media's UAE subsidiary Right Angle on Monday said it has obtained an equity participation of over Rs 152 crore ($37.44-million) fro...
13 Aug, 2007, 09.23 PM IST