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MARC PRITCHARD
End bad practices in Data Privacy: IAA Congress speakersA top-of-mind topic at the Congress this year is ‘data privacy’ with marketing experts and business leaders across companies
22 Feb, 2019, 07.18 AM IST
#MeToo leaves its mark: Ad world bats for gender rights, Tarana Burke star attraction at Cannes Lions festivalThe mood is triumphant in the wake of #TimesUp movements sweeping across the industry.
21 Jun, 2018, 11.08 AM IST
An equal pitch: By 2023, P&G wants half of its commercials to be made by womenThe company that spent more than $7 bn on advertising last year is putting the male-dominated industry on notice.
18 Jun, 2018, 05.47 PM IST
We are shifting a chunk of our media spend to digital: Marc Pritchard, P&G"We’ve been trying to get more productive as a company and one of the biggest areas of spending is marketing spending," Pritchard said.
10 Jul, 2015, 04.00 AM IST
- Time for brands to introspect, adapt & adjust
If the topic of the discussion is ‘make an impact’, getting a bunch of Parkour artistes to perform a series of gravity-defying jumps, rolls...
28 Jun, 2010, 12.52 AM IST
- At Cannes, corporate honchos offer ‘creative’ tips to beat slump
It was a billion dollar club on the dais at Debussy auditorium at Cannes. And, the behemoths came together to discuss the most pertinent is...
27 Jun, 2009, 12.51 AM IST