Fifteen-year-old Vaibhav Sooryavanshi, India's newest cricketing sensation, expressed overwhelming joy upon receiving his maiden national j...

India's entertainment landscape is transforming into a hybrid model, with audiences now dictating content, business strategies, and viewing...

Indian cricketer Sanju Samson drew fascinating parallels between cricket and tennis, comparing MS Dhoni to Roger Federer for his calm demea...

India has announced a strong 15-member squad for the upcoming ODI series against England, led by captain Shubman Gill. The team features se...

Royal Challengers Bengaluru CEO Rajesh Menon is confident Virat Kohli will play for the franchise for at least three to four more years, em...

Rishabh Pant is reportedly set to return to Delhi Capitals for the 2027 IPL, taking a significant Rs 12 crore pay cut. Sources confirm the ...

Star batter Virat Kohli is making good progress from his IPL hamstring injury and will undergo re-evaluation at the BCCI Centre of Excellen...

JioStar, Reliance's media arm, has launched JioStar GenAI Media Studio. This platform uses artificial intelligence to create premium conten...

Live sports remains a powerful audience magnet, reaching over a billion viewers during the IPL. JioStar is using this scale to expand acros...

The BCCI is considering advancing the IPL window to March 10–May 15 from next year to avoid extreme heat and pre-monsoon disruptions during...

Celebrity ads surged 34% during IPL 19, making up 61% of total ad volumes. This happened even as fewer advertisers participated. IPL remain...

India's sports viewership is rapidly shifting to multiple platforms. Major events like the FIFA World Cup and IPL are drawing huge crowds o...

Pacer Ashok Sharma joins the India A squad for the ongoing tri-series in Sri Lanka. He replaces Yudhvir Singh who suffered a shoulder injur...

IPL 2026 set a new viewership record, reaching over 1.2 billion people across TV and digital platforms. The tournament recorded 870 billion...

The 2026 Indian Premier League set a new viewership record. Over 1.2 billion people watched the tournament across television and digital pl...

Indian captain Shubman Gill achieved a significant milestone on Saturday. He became the fastest Indian to reach 3,000 One Day International...

IPL 2026 delivered a harsh reality for cricket's biggest stars. Captains faltered, match-winners lost their touch, and franchise cornerston...