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LINTAS PRODUCTIONS
Publicis Groupe India appoints Kedar Teny as Chief Product OfficerKedar Teny has been appointed as the Chief Product Officer of advertising pioneer, Publicis Groupe. As part of the newly created role, Teny...- Ex-India chairman of Mullen Lowe Lintas comes up with new ventureIyer joins as chief creative & content officer, Sarathy as COO, Chatterjee chief business officer and Teny as chief strategy officer.
- Lowe Lintas bags creative mandate For XiaomiLowe Lintas release said the agency bagged the account on the back of informal evaluations Xiaomi has done of multiple agencies to identify...
- L&T selects MullenLowe Lintas Group's LinTeractive as digital partnerLinTeractive was selected by L&T as its digital partner after a multi-agency pitch that saw leading national agencies compete.
- Sun Pharma hires Mullen Lintas for Pepmelt campaignPepmelt, the latest entrant to the Rs 1,180-crore Indian antacid market, has earmarked Rs 25-30 crore for its maiden marketing campaign.
- Creativeland Asia grabs global creative mandate for Micromax InformativeCreativeland Asia (CLA) has grabbed the global creative mandate for Indian handset maker Micromax Informative after a month-long multiagenc...
- Lowe Lintas Bangalore bags creative account of TVS SportAdvertising agency Lowe Lintas Bangalore today said it has bagged the creative account of two-wheeler auto firm TVS Motor's popular brand T...
- Startups ride the 'nostalgic' tide to name and advertise their firmsThe 205-second advertisement of Hector Beverages’ Paper Boat brand of drinks, by Lintas Productions, aims to evoke one emotion: Nostalgia.
- Creative agency Mullen Lowe Lintas rejigs top deckMullen Lintas, the recently launched creative agency of Mullen Lowe Lintas Group, today revamped the senior management team across cities.
- Shavon Barua joins PHD as managing partnerShavon Barua, former president of Havas Worldwide, is joining Omnicom media group agency PHD in the newly-created role of managing partner.
- Firstcry.com ropes in Amitabh Bachchan as brand ambassadorChildren-focused e-commerce company Firstcry.com has picked Amitabh Bachchan as its brand ambassador and said it may raise funds again next...
- How Maggi can revamp itself once the storm is overMaggi finds itself in a huge mess as it struggles to get out of the lead controversy. Advertising professionals share their thoughts on wha...
- Hector Beverages plans to expand to over 50 citiesFour 30-second TVCs will be aired on prime-time across a host of English lifestyle, entertainment channels with a focus on top cities.
- India Inc's IT spends look north; to touch $47 billionThe companies like Hero MotoCorp, Godrej Industries, Lowe Lintas is spending a substantial portion of its IT budget on expanding its existi...
- Toon marketing gives products animated lookAnimated characters are making a spirited return to the marketing world, but in a break from the earlier practice of saddling them with the...
- Lowe plans to make India its global outsourcing hubIn a move to better cost and time efficiencies, Lowe decided to make its Indian office the outsourcing hub for international operations. Ad...
- A ready reckoner on the top ad agencies
- Ulka deal shows India's critical for IPGWave of mergers & consolidation in India over past year is in keeping with co’s belief that M&As are crucial for growth.
- Interpublic Group acquires Lintas IndiaInterpublic Group announces acquisition of advertising agency Lintas India for an undisclosed sum.
- Engagement is complete and we are closer to Lowe: PremLintas India chairman and CEO Prem Mehta speaks on the benefits of the stake sale and the way forward for Lowe under its new ownership patt...
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