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KARRAM KURRAM

The power of marketing: Can 'Barbie' box-office domination pave the way for food brand films?
IP (Intellectual Property) films like 'Barbie' have a huge chance to strike gold at the box-office as they come with consumer pre-awareness...
07 Aug, 2023, 03.50 PM IST
Kiara Advani quits Ashutosh Gowariker’s “Lijjat Papad” movie
Lijjat Papad is one of the most recognisable brands in the FMCG industry. It’s a product of Shri Mahila Griha Udyog Lijjat Papad, an Indian...
28 Oct, 2022, 05.01 PM IST

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