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KANTAR IMRB
Convenience food, premium packs countering FMCG slideThe movement is similar to that of lifestyle products in the consumer durables segment, where demand for mass-priced merchandise is under p...- FMCG market shrinks 0.5% in Q2 on higher base, low demandA year ago, September quarter growth was the highest in three years, helped by an increase in hygiene category purchases and out-of-home sn...
- FMCG volume growth in September quarter at 4.9%, highest in 3 yearsThe market, which grew 5.3% in urban areas, would have grown much slower at 0.8% without the Covid effect, according to a study by global c...
- Patanjali urban sales shrink, rural growth down to a thirdThe Baba Ramdev-led firm’s urban volume sales declined 2.7% during the 12 months ended April 2019, while its rural sales grew 15.7%.
- Travel and fitness new life goals for Indians: SurveyMore than 40% of women in the survey have health and fitness goals and one in three aspire to travel to new and exotic locations.
- Internet users in India to reach 627 million in 2019: ReportInternet usage in the country has exceeded half a billion people for first time, pegged at 566 million, driven by rural internet growth and...
- Only one of five urban Indians has term insurance: StudyTerm insurance, despite being the most fundamental and cheapest form of financial protection, still lacks a significant uptake in urban Ind...
- Hyatt launches India-focused rewards programme ‘Hyatt Dining Club’Hyatt Dining Club will provide customised experiences across the country and has been created in association with Kantar IMRB and Coral Res...
- Urban-rural mobile ownership gap: India below Pak, B’deshThere is a 22% gap between India's urban and rural populations in mobile ownership and it trails behind less developing countries such as P...
- Only 30% of internet users in India are women: Report‘Internet in India 2017’ report, released by the Internet and Mobile Association of India and Kantar IMRB, says internet users here will to...
- Subway sees 8 per cent rise in sales as McDonald’s outlets closeDelhi-NCR saw 43 of 55 McDonald’s outlets shut down by June-end, owing to non-renewal of mandatory regulatory health licences.
- Digital commerce market estimated to touch Rs 220,330 crore by December 2017: IAMAIThe online travel industry however, continues to lead the market with 56% share while share of online non-travel has improved over the prev...
- 69% of Indian IT professionals believe online learning is more effective than offline learning: SurveyConducted by market research firm KANTAR IMRB, the studies surveyed 568 IT professionals across Bengaluru, Chennai, Hyderabad, Pune, NCR.
- Startups say poor implementation responsible for ineffectual 'Startup India'Only one-third of startups which participated in the survey are satisfied with Startup India programme.
- 85 per cent of feature phone users don't want smartphones: StudyThe reasons for this finding suggest that functional benefits of feature phones combined with their durability, battery life and ease of re...
- Kantar to integrate back-end of IMRB, TNS and Millward Brown“The idea is to not reduce the choices for clients, but for these three companies to work together when there is a business problem," said ...
- Baba Ramdev's Patanjali far behind Dabur and Zandu in reachHomegrown brand Patanjali is far behind Dabur in terms of penetration, or reach, according to latest data from IMRB Kantar Worldpanel.
- FMCG volumes rise but performance in rural areas remains mutedConsumer demand for groceries and daily household necessities have finally shown a spurt after remaining muted over the last three years .
- IMRB hires K Ramkrishnan from Future GroupIMRB International, a market research firm appointed K Ramkrishnan as General Manager of its IMRB Kantar Worldpanel business.
- WPP moves New York Supreme Court for dismissal of NDTV lawsuitWPP is a shareholder in Kantar Media Research Services, which co-owns TAM India with Nielsen. NDTV had filed a lawsuit against them in late...
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