Bain teams up with Temasek to compete with Blackstone-led consortium for controlling stake in Haldiram'sThe Bain and Temasek combination submitted a non-binding offer late last week valuing India’s largest snack and convenience foods company a...
It's crunch time: Blackstone teams up with ADIA, GIC for Haldiram Snacks bidA non-binding offer has been submitted to buy up to 76% of co at $8.5 bn valuation; 87-year old Haldiram with roots in Bikaner, Rajasthan i...
Dabur names Mohit Malhotra as India CEOBoth Malhotra and Chutani will report to Sunil Duggal, CEO of Dabur India and international.
Dabur, Amazon set up ayurveda marketplaceDabur will take the lead on the content, while rival ayurveda brands listed with Amazon will be part of the marketplace.
FMCG Ad Spends to Rise by 15-20% in September - December 2017Analysts said GST led to FMCG ad spends shrinking 20-25% in July. FMCG continues to be the highest spender for advertising companies.
The success of Patanjali has helped the entire Ayurvedic consumer products segmentAyurvedic products now reach 77% of Indian homes, up from 69% two years ago, even as top FMCG cos have been aggressively launching products...
FMCG firms want Nielsen to tweak sampling mechanismIf a restaurant chain hands out ketchup sachets of a particular brand free with its food, it would not be considered retail sale unless sol...
Dabur Red toothpaste rides herbal wave, moves to 3rd slotWhile Colgate Dental Cream and HUL’s Close Up maintained their shares at the top two slots in the Rs 7,600-crore toothpaste category, Dabur...
Dabur sets up LiveVeda store on SnapdealPackaged goods maker Dabur has tied up with online marketplace Snapdeal to set up an e-store for its ayurveda products called LiveVEDA.
PM Narendra Modi's Swachh Bharat Abhiyan doubles toilet cleaner salesThe toilet cleaners segment, which was growing at 3-6% in the past few years, has seen a sudden surge of 10-12% growth in quarterly sales.
Dabur names Starcom MediaVest as media agencyDabur India said late Thursday that it has assigned its media duties to Starcom MediaVest Group (SMG) with effect from July 1, next month.
Consumer goods companies alter marketing and inventory strategies as winter gets delayedFMCG value consumption was up 7% in Jul-Sep 2014, against 2% in the corresponding year-ago period, according to latest data from researcher...
Dabur Chyawanprash to be launched in biscuits and bars variants to attract young customers'It plans to modernise its over half-a-century-old brand Dabur Chyawanprash, along with other brands in its portfolio such as Hajmola and P...
Celebrities active on Facebook, Twitter have an edge when it comes to social media brandingBollywood A-lister actress lost out a Rs 3-crore-a-year endorsement deal for a multinational beauty brand to a relatively new actor.
- Sugar-free, fat-free food yet to find takers; PepsiCo, Parle forced to withdraw expansion plans
Pepsi Max, PepsiCo's no-sugar, 'next-gen' cola, has sunk without a trace in less than a year of its launch in August 2010.
- Inflation: FMCG majors on a reinventing spree
Rising inflation is forcing FMCG majors to reposition their product lines to prevent consumer shift. Tips to beat inflation I War on inflat...
- Dabur launches ayurvedic medicine for breathlessness
Home grown FMCG major Dabur India Ltd on Wednesday announced it has launched 'Shwaasamrit' - an Ayurvedic medicine for combating breathless...