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Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
If you want success, discipline and peace of mind, actor Madhavan shares 5 military lessons that can change your life instantlyActor R. Madhavan recently shared five military-inspired lessons on social media, emphasising punctuality, preparation, and principle for e...
Airtel launches 'Priority Postpaid' with a 'slicing' tech: Check the 5G plansBharti Airtel has launched "Priority Postpaid," a new service leveraging 5G slicing technology to enhance network experience for postpaid u...
Rs 8,400 a year on OTT apps? It can become Rs 6.4 lakh in 20 years. CA warns about the quiet leaks in your wealthSmall monthly subscriptions for entertainment can quietly drain your finances. CA Nitin Kaushik highlights how Rs 8,400 spent annually on O...
Streaming firms eye one-stop shops to build scale and profitabilityAmazon's integration of MX Player with Prime Video signals a trend towards unified streaming platforms in India. This move aims to reduce c...
Reliance Industries Q4 Results: Profit falls 13% YoY to Rs 16,971 crore; revenue rises 13%Reliance Industries Q4 Results: Reliance Industries saw its net profit drop 13% year-on-year in the fourth quarter of fiscal 2026. Revenue,...
Reliance Industries Q4 results key takeaways: O2C drags profit down 12.6% as Jio, retail hold the fortReliance Industries Limited saw its net profit fall 12.6 percent in the March quarter. This was due to challenges in its oil-to-chemicals s...
Can Netflix afford to skip ads in India any longer?While most Indian streaming platforms have adopted hybrid ad-supported and subscription models due to high churn, Netflix remains an ad-fre...
Global streaming platforms trade control for scale in India’s OTT marketStreaming powerhouses are choosing to partner with Indian digital platforms, looking to delve into the rapidly expanding OTT market without...
India’s OTT market expands to 1.45 billion monthly active users driven by data, smartphonesIndia's streaming market is booming. Mobile data and smartphones are driving growth. YouTube leads with the most users. JioHotstar follows ...
India’s microdrama market braces for new wave of competitionThe market, currently estimated at $300 million, is projected to exceed $3 billion by 2030. Unlike traditional long-form shows, these are v...
Kiran Mani to lead OpenAI’s Asia Pacific push, exits JioStarKiran Mani Resignation: Kiran Mani has departed JioStar as CEO – Digital to become OpenAI's new Managing Director for Asia Pacific. He will...
JioHotstar taps top execs from Google, Flipkart, CRED, and Amazon Pay to power AI-driven streamingJioHotstar is leveling up its tech and product divisions by welcoming industry leaders from renowned companies. This strategic shift will h...
JioHotstar crosses 1 billion downloads on Google PlayJioHotstar has surpassed 1 billion Google Play downloads, solidifying its status as India's largest streaming service with 300 million paid...
JioHotstar crosses 100 million paid subscribersJioHotstar has reached a landmark of 100 million paid subscribers in both B2C and B2B formats. This achievement highlights JioHotstar's ext...
Ahead of IPL season, JioStar wants Jio, Airtel, and Vodafone Idea to bundle its subscription with data plansJioStar is negotiating with major telecom operators to bundle its streaming platform's subscriptions with their data plans ahead of IPL 202...