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Global tourism boards bet big on Indian travellers to power growthThailand is actively wooing Indian travelers with the promise of Tomorrowland and easier travel, aiming for over 2.5 million visitors by 20...- At Sid’s Farm, the pursuit of milk begins with uncompromising standardsSid's Farm is strengthening consumer trust through rigorous daily quality checks and a parent-first approach to dairy production. The compa...
- For 21 years, this 77-year-old ‘Water Baba’ has been handing out free cold water to thirsty highway travellers in Rajasthan’s 45°C scorching desert heatIn Rajasthan's scorching Barmer-Batadu heat, 77-year-old Thana Ram Kadwasara has become a beacon of hope for travelers. For two decades, he...
- Optimised to death, remembered by noneWhen brands go after metrics and impressions, what is forgotten is getting into the minds of customers.
- To drive up NRI investments, banks make FCNR deposits attractive with up to 7.1% return on dollar depositsIndia saw inflows topping $155 billion in 2025-26 via remittances. Add another estimated $50 billion from this scheme which will run until ...
- Facebook Instagram messenger Down? Why users faced Facebook query error and Instagram outage during Meta disruptionFacebook down reports created a major online disruption as users faced query errors, login failures, and loading problems. The outage affec...
- Banks court wealthy Indian diaspora in $50 billion deposit driveIndian banks are launching a global campaign to attract over $50 billion in deposits from the diaspora. This initiative aims to strengthen ...
- Canon bets big on India’s creator boom with new video-focused EOS R6V cameraCanon India has launched the EOS R6V full-frame camera and RF 20-50mm F4L IS USM lens, marking a stronger push toward video-first content c...
- For Gen Z diamonds are a personal style statement, not something they can tuck awayAs Millennials and Gen Z redefine luxury consumption in India, the natural diamond industry is evolving to meet their demand for individual...
- To bring the world, sell India better: The $200 million fix India needs to unlock a tourism windfallIndia's tourism sector faces challenges due to a near-zero overseas marketing budget. This has kept international arrivals below pre-pandem...
- Parimatch probe takes ED to Zepto's doorstepThe Enforcement Directorate is investigating offshore betting platform Parimatch. The agency has questioned quick commerce app Zepto regard...
- Aishwarya Rai Bachchan roped in as global brand ambassador for JW MarriottJW Marriott has named Aishwarya Rai Bachchan its global brand ambassador. This partnership aims to connect with new luxury travelers. Bachc...
- Amazon Music widens India play beyond Prime amid audio streaming shakeoutIn an exciting development, Amazon Music is set to unveil a new strategic initiative in India, offering a trio of subscription options: fre...
- An unexpected wedding detail stole the spotlight at Donald Trump Jr. and Bettina Anderson’s Bahamas celebration-here's what it wasDonald Trump Jr. and Bettina Anderson's wedding in the Bahamas featured a surprising detail that captured online attention. Elegant cotton ...
- Nykaa, Honasa Consumer profits pop; Viral 'Cockroach Party' curbed on XNew-age companies Nykaa and Honasa Consumer posted multifold jumps in their quarterly profit. This and more in today’s ETtech Top 5.
- Trending ChatGPT Images 2.0 Prompts: India crosses 1 billion AI-generated photos in under a monthViral AI photo trend: India is the top market for ChatGPT Images 2.0. Users have created over one billion images, making it a global trend....
- India’s influencer marketing industry to reach Rs 5,000 crore by 2027 as creator economy formalises: Kofluence reportThe creator economy in India is swiftly evolving into a robust and organised sector. Brands are stepping up their accountability, while cre...
- GRWM: Kids’ cosmetics brands vie to ‘catch them young’The 'get ready with me' trend has propelled children into the beauty industry, with 'kidfluencers' driving early engagement with cosmetics....
- AI, connected TV, programmatic buying reshape India’s digital ad marketIndia's digital advertising is transforming as artificial intelligence, programmatic buying, connected TV, and retail media are merging. Ma...
- Japan proves the next influencer economy may not involve humans at allJapan is witnessing a surge in AI-powered virtual influencers, with companies like Aww Inc. developing autonomous digital personalities for...
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