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INDIAN SMARTPHONE BRAND
As flagship costs rise, realme is betting on battery life with the new P4R 5GSmartphone makers are rethinking priorities due to rising component costs. Realme is stepping back from flagship devices to focus on user n...- Inside Samsung's strategy to own every tier of the Smart appliance marketSamsung's new Bespoke AI refrigerator range targets India's growing premium appliance market with a three-tiered strategy. From practical D...
- Why Amazon has struggled to crack IndiaAmazon's India strategy is changing: under new leadership, the company is focusing on profitability over rapid growth. This shift comes as ...
- Premiumisation, digital push, and India’s consumption story: Inside HUL’s growth blueprintHindustan Unilever Ltd remains optimistic about India's future growth. The company is focusing on increasing consumption, premium products,...
- OPPO partners with Instagram to back India's growing creator economyOPPO is partnering with Instagram to empower India's booming creator economy, launching the Oppo Lumo image program. This initiative offers...
- India has 500 million gamers. Advertisers are still figuring out how to reach themIndia boasts a huge gaming audience of 517 million players. This market is growing fast, projected to reach nearly $4 billion by 2029. Conn...
- Rising prices may hit festive smartphone demand, dent annual sales by up to 30%: ReportSmartphone prices are rising in India. This could cause many buyers to delay purchases or buy used phones. Annual sales might drop signific...
- Rising prices may hit 54 pc of festive smartphone demand, denting annual sales by up to 30 pcIndian consumers may delay buying new smartphones or opt for used devices if prices continue rising. This trend could significantly impact ...
- Xiaomi brings in South Asia head to revive Indian operationsChinese smartphone maker Xiaomi is bringing in Alexander Tang to head its India business as it looks to revive falling market share and imp...
- From $22 billion to zero: Success, not failure, brought Byju downByju's, once a $22 billion edtech giant, has collapsed. Founder Byju Raveendran faces jail for contempt. The company's downfall stems from ...
- India's consumption story changes track as OTT, travel and premium phones outpace staples: ReportThe report titled "The Great Consumption Shift" said, "Indian wallet has moved from cereal to data to OTT to mobiles," highlighting how Ind...
- Smartphone volumes may dip 5-7% in FY27; industry value to grow 8-10% amid higher device costs: ICEAIndia's smartphone market faces a volume drop of 5-7 percent this financial year. However, value is expected to rise 8-10 percent due to in...
- As Indians buy pricier phones on EMI, OneAssist bets big on protection plansAs smartphones become costlier and increasingly financed through EMIs, device damage is emerging as a new source of household financial str...
- Skyworth and Jaina Group form JV to make Panasonic TVs in IndiaIn a dynamic development for the Indian electronics sector, Skyworth Group from China has teamed up with Jaina Group to manufacture and pro...
- Chanel for Chandigarh, Mango for Mangaluru: India’s luxury map shifts beyond metrosIndia's retail landscape is shifting as smaller Tier-2 cities are now attracting global brands and premium malls, outperforming larger metr...
- India’s CTV adoption rises as South leads smart TV penetrationSmart TV use is growing fast in India. Southern regions lead in smart TV ownership. This is due to better internet and more people wanting ...
- India's food delivery sector poised for double-digit growth as tier-2 adoption and frequency rise: ReportIndia's online food delivery market is set for rapid expansion. Growth will be fueled by more frequent orders and wider reach into Tier-2 c...
- Tim Cook says he is 'over the moon' as Apple eyes massive growth in IndiaApple CEO Tim Cook is very excited about India. He sees a huge opportunity in the country. Apple is growing well in India. The company rece...
- AI features influence 89% of smartphone buyers in India: Flipkart-Counterpoint studyArtificial intelligence now drives Indian smartphone buying decisions. Nearly 89% of users consider AI features important. Consumers are pr...
- Smartphone buyers prioritise AI, performance and style over specs aloneIndian smartphone buyers now focus on personal style and AI capabilities. Colourful phones and AI features significantly influence choices,...
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