Searched for
INDIA PURCHASE JOURNEY
‘Brands need to be loved by humans and read by agents’: BCG’s Lauren Wiener on AI’s impact on marketingThe growing influence of AI and LLMs on purchase decisions is significant across various consumer touchpoints. Brands are now required to o...- Technology overtakes brand in influencing India’s car-buying decisions: ReportTechnology and advanced features have outpaced brand loyalty in influencing car purchases among Indian consumers. A recent Bain & Co survey...
- Canadian billionaire and Asian banking titans find ₹1.32 lakh crore worth of interest in IndiaIn recent months, foreign investment in India’s financial sector has grown significantly, resulting in major acquisitions. Fairfax Financia...
- Dussehra 2026: When is Vijay Muhurat? Check Dashami Tithi, puja timings, Ravana Dahan, Durga Visarjan rituals & significanceDussehra 2026, also known as Vijayadashami or Dasara, will be celebrated on Tuesday, October 20, marking the victory of good over evil. The...
- From Rs 3,500 salary to Rs 1.5 crore per month: How this Ghaziabad man built an e-bike company with his wife's savingsGhaziabad's Krishna Grover, who started his career with a monthly salary of Rs 3,500, left his corporate job to build Herald E-Bike with su...
- Arijit Singh India tour 2027: Check dates, cities and ticket prices and the full scheduleArijit Singh has announced a nine-city India tour running from January to May 2027, marking 20 years in music. The stadium-scale tour will ...
- ET Product of the Year Awards 2026: Recognising insurance products that customers trustIndia's insurance industry is witnessing growth, yet challenges remain in accessibility and understanding. The ET Product of the Year Award...
- India working to develop China ties again, says Piyush GoyalIndia's commerce and industry minister Piyush Goyal highlighted ongoing efforts to improve relations with China while maintaining strong ti...
- Travel insurance mandatory for all railway passengers including offline tickets bought at rail counters from this date, Supreme Court order; Know how this helpsThe Supreme Court of India has ruled that all train tickets must include mandatory travel insurance starting October 27, 2026. This decisio...
- India, “a dynamic market growing rapidly”, is a long-term commitment for AdyenIndian businesses are going global, and international players are turning towards India. Adyen, with its global platform and local expertis...
- Honda CB250SS Scrambler Concept: Price, engine, mileage, weight, bookings and India launch detailsHonda CB250SS Scrambler Concept features a 249cc liquid-cooled engine, retro styling, upside-down front forks and a TFT display. Check its ...
- 'D2C brands need distribution shift to scale up to 500 crore revenue'In India, emerging direct-to-consumer (D2C) brands have the potential to generate Rs 100 crore in revenue within a span of two to four year...
- No Wi-Fi, more wellness: Indian travellers are rewriting their holiday plans for 2027Skyscanner’s Travel Trends 2027 report identifies seven emerging travel trends among Indians, from wellness holidays and music-led trips to...
- From growing demand for AI to premium upgrades, Amazon India reveals what customers want ahead of Amazon Great Indian Festival 2026As the Amazon Great Indian Festival 2026 approaches, technology shoppers are becoming more research-led, weighing AI capabilities, performa...
- E-commerce firms turn to AI to solve for Bharat during festive salesFrom spotting trends before they become popular and predicting what consumers are likely to buy to personalising recommendations – AI is do...
- Air India and Tata Communications launch 'EasyRoam' for international travellers with roaming plans from Rs 241Air India has introduced EasyRoam, an international travel SIM to provide mobile data and voice services abroad. The SIM is available as a ...
- India's GST Revolution: How India’s biggest indirect tax reform changed its economy and its way of doing businessIndia's GST Revolution: GST has transformed India's indirect taxation system, eliminating many previous levies to streamline compliance and...
- EaseMyTrip joins Apple Pay India launch to offer faster, seamless booking paymentsEaseMyTrip has announced its partnership with Apple Pay to improve the payment process for its users. This collaboration aims to provide fa...
- Nearly 80% of Indian home shoppers discover products through social media: DeloitteA recent report highlights that nearly 80 percent of home shoppers in India discover products via social media. The home and household mark...
- Up to 25% off! Flying abroad soon? Air India & Adani Airports launch online duty-free shopping with pre-order, airport pick-up & loyalty rewardsAir India and Adani Airports have launched an integrated online duty-free shopping platform for international travellers, allowing passenge...
Load More
