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INDIA OTT USERS
Canon bets big on India’s creator boom with new video-focused EOS R6V cameraCanon India has launched the EOS R6V full-frame camera and RF 20-50mm F4L IS USM lens, marking a stronger push toward video-first content c...- Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
- Zee appoints Tejkarran Singh Bajaj as Zee5 India business headZee Entertainment Enterprises Ltd (ZEEL) has appointed Tejkarran Singh Bajaj as Business Head for Zee5 India to bolster its digital busines...
- Telcos urge TRAI to regulate OTT apps as spam shifts onlineTelecom firms report most spam now bypasses regulations via internet apps. They urge the regulator to bring these platforms under control. ...
- India's new drama is about the fight for your 1-minute attentionIndia streaming platforms microdramas: Platforms are rapidly adopting microdramas, short, vertically shot melodramas. These bite-sized show...
- Reliance bets big on AI to drive next phase of growth for entertainment businessReliance Industries is making artificial intelligence central to its media and entertainment business. The company aims to be India's top e...
- Vodafone Idea counters Airtel’s priority plan with everyone matters campaignVodafone Idea has launched a campaign promising equal network priority for all its users, directly opposing Bharti Airtel's new Priority Po...
- Double Tap Films takes 21 Hindi microdramas global with TikTok partnershipDouble Tap Films, a Pratilipi studio, is distributing 21 Indian microdrama shows on TikTok in the US, Canada, Brazil, and Japan. This marks...
- Kara OTT release date confirmed: When and where to watch Dhanush, Mamitha Baiju’s Tamil action thriller online in less than a monthTamil action thriller Kara, starring Dhanush, is set for its digital debut in less than a month after its theatrical release. Despite mixed...
- Story TV launches 'Story TV Dailies': India’s first microdrama serials with daily episodesStory TV has launched Story TV Dailies, a groundbreaking serialised microdrama format. This new offering brings daily episodic drops in a v...
- Dhurandhar Raw and Undekha OTT release date confirmed: When and where to watch Ranveer Singh's hit spy thriller online in India, but there’s a twistAfter a blockbuster theatrical run and weeks of OTT confusion, Dhurandhar 2: The Revenge is finally ready for its digital release in India....
- Zee always open to unlocking value in music business, says CEO Punit GoenkaZee Entertainment Enterprises is exploring ways to boost its music business, Zee Music Company. Options include separating it into a new co...
- Rs 8,400 a year on OTT apps? It can become Rs 6.4 lakh in 20 years. CA warns about the quiet leaks in your wealthSmall monthly subscriptions for entertainment can quietly drain your finances. CA Nitin Kaushik highlights how Rs 8,400 spent annually on O...
- Cable, DTH vs streaming: Battle lines drawn at Trai over FAST TV rulesIndia's old television distributors and new digital companies are in a regulatory fight. The debate is about whether internet-delivered TV ...
- ‘There isn’t any. I am enjoying’: Saif Ali Khan’s honest answer about his purpose in life wins over fansSaif Ali Khan is in the spotlight for his upcoming film Kartavya. He recently shared his thoughts on life's purpose in an interview. The ac...
- India’s microdrama market likely to favour scaled winners as sector matures: BDOIndia's emerging microdrama market is set for growth. Experts predict business models focusing on viewer engagement and repeat viewing will...
- India’s influencer marketing industry to reach Rs 5,000 crore by 2027 as creator economy formalises: Kofluence reportThe creator economy in India is swiftly evolving into a robust and organised sector. Brands are stepping up their accountability, while cre...
- IBDF joins legal battle over streaming of TV channels on Prasar Bharati’s WAVES platformThe Indian Broadcasting and Digital Foundation has joined a legal battle concerning Prasar Bharati's WAVES platform. The dispute centers on...
- Project Hail Mary OTT release in India comes with a twist. Where to watch Ryan Gosling's sci-fi adventure in multiple languagesProject Hail Mary starring Ryan Gosling has finally arrived on digital platforms in India after a successful theatrical run worldwide. Dire...
- Streaming firms eye one-stop shops to build scale and profitabilityAmazon's integration of MX Player with Prime Video signals a trend towards unified streaming platforms in India. This move aims to reduce c...
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