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IGNITEE DIGITAL
Executives pool in $50 million fund for technology-focused Indian startupsSudhir Menon, chairman and MD at Dorf Ketal Chemicals India, and Atul Hegde, who was CEO at Ignitee Digital, have pooled in their own funds...
11 Dec, 2015, 11.00 AM IST
- TO THE NEW Ventures consolidates its group companies
The consolidation would provide TO THE NEW Digital a competitive edge and a bigger playfield with more than 300 clients across 30 countries...
18 May, 2015, 05.50 PM IST
Askme hires JWT, earmarks Rs 350-crore advertising budgetJWT has bagged the advertising account of Askme-.com, a local search engine that provides information almost everything from restaurants to...
02 Mar, 2015, 04.42 AM IST
Uber invites users to sign online petition supporting its return, promises extra safety measuresThe company on Saturday issued a mailer to all its clients in Delhi with the hashtag #BringUberBack, inviting users to sign a petition supp...
29 Dec, 2014, 04.27 PM IST
Social media sites like Facebook, Twitter in grip of viral videosAccording to experts, mediums like YouTube pay approximately Rs 100 per 1,000 hits in India, keeping 45% of the revenue made through ad sal...
18 Aug, 2014, 02.20 PM IST
Pressure on profit margins forces IPL teams to curb TV advertising; focus on digital mediaFrom TV commercials to music videos to experiential out-of-home campaigns, IPL teams have launched aggressive marketing campaigns during pa...
18 Apr, 2014, 02.33 AM IST
Share a selfie or a name of politicians? Get 10 per cent discount on hotel stayFindmystay.com, a start-up company that sells hotel rooms online, is offering a 10% discount this election season if a customer’s first or ...
11 Apr, 2014, 08.56 AM IST
Small online outfits like TVF-Qtiyapa, AIB making quick buck with political satireCreative young minds are floating small outfits, hiring people and producing high-quality political satire that's helping them make quick m...
15 Feb, 2014, 05.36 PM IST
Internet users may face more privacy threats as marketers aggressively collect informationSomeone is quietly profiling your every move online. If that sounds close to stalking, marketers have a more polite name for the practice: ...
26 Dec, 2013, 08.24 AM IST