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IGNITEE DIGITAL
How new breed of early-stage venture funds mark the return of classic venture investingMore than a dozen such funds have been launched in the past year, show data from research firm VCCEdge, each of them redefining traditional...- RentoMojo appoints Tina Datta Nayak as VP growth marketingAn integrated marketing specialist, Nayak brings with her over 11 years of experience in brand strategy and digital & mobile marketing.
- Sudhir Menon, Atul Hegde launch $50 million startup fundExpansion will also be enabled with more senior professionals from varied sectors joining the company as full time mentors, a release said.
- Executives pool in $50 million fund for technology-focused Indian startupsSudhir Menon, chairman and MD at Dorf Ketal Chemicals India, and Atul Hegde, who was CEO at Ignitee Digital, have pooled in their own funds...
- TO THE NEW Ventures consolidates its group companiesThe consolidation would provide TO THE NEW Digital a competitive edge and a bigger playfield with more than 300 clients across 30 countries...
- Askme hires JWT, earmarks Rs 350-crore advertising budgetJWT has bagged the advertising account of Askme-.com, a local search engine that provides information almost everything from restaurants to...
- Uber invites users to sign online petition supporting its return, promises extra safety measuresThe company on Saturday issued a mailer to all its clients in Delhi with the hashtag #BringUberBack, inviting users to sign a petition supp...
- Social media sites like Facebook, Twitter in grip of viral videosAccording to experts, mediums like YouTube pay approximately Rs 100 per 1,000 hits in India, keeping 45% of the revenue made through ad sal...
- Pressure on profit margins forces IPL teams to curb TV advertising; focus on digital mediaFrom TV commercials to music videos to experiential out-of-home campaigns, IPL teams have launched aggressive marketing campaigns during pa...
- Share a selfie or a name of politicians? Get 10 per cent discount on hotel stayFindmystay.com, a start-up company that sells hotel rooms online, is offering a 10% discount this election season if a customer’s first or ...
- Small online outfits like TVF-Qtiyapa, AIB making quick buck with political satireCreative young minds are floating small outfits, hiring people and producing high-quality political satire that's helping them make quick m...
- Internet users may face more privacy threats as marketers aggressively collect informationSomeone is quietly profiling your every move online. If that sounds close to stalking, marketers have a more polite name for the practice: ...
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