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ITSA BRAND INNOVATIONS
Ad firm ITSA ropes in top McCann Erickson's Ritu Sharda as creative directorSharda, who has been in the advertising industry for 14 years, has also had stints with Mudra and Publicis.- ‘Jhingalala’ duo starts an Enormous ventureAshish Khazanchi has joined hands with Ajay Verma, chief growth officer, Draftfcb Ulka, to launch a new advertising agency called Enormous.
- More people now prefer to book their hotels via portals like Makemytrip, Hotels.com & GoibiboAfter years of advertising the lowest possible fares, online travel sites like Makemytrip, Hotels.com, Goibibo and Yatra are talking hotels.
- ITSA: Four seasoned admen get together to float independent agencyThe core team behind this creative outfit comprises brothers Emmanuel and Daniel Upputuru, Anirban Mozumdar and Vivek Suchanti.
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