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HINDUSTAN UNILEVER ADVERTISING
Dhurandhar roars into living rooms, pulls 5.3 crore viewers in one eveningDhurandhar has achieved a massive television premiere, reaching over 53 million viewers on Star Gold, Star Gold 2, and Colors Cineplex, sur...
India Inc hikes prices, shrinks packs as Iran war squeezes marginsIndian businesses face mounting pressure from soaring oil, freight, and insurance costs. Companies are increasing prices and reducing produ...
Listed new-age internet firms brace for a costly ride as war clouds mathThe March quarter was largely stable for companies, with most firms reporting revenue growth in line with expectations and improving operat...
As competition hots up, consumer brands step up Q-Comm spends for better screen presenceConsumer brands are significantly increasing spending on quick commerce platforms for premium listings and enhanced SEO to combat rising co...
He dropped out of school in class 7, sold pens on streets, attempted suicide at age 13. Today, actor has a Rs 277 crore net worthJohnny Lever's life was marked by hardship before he became a celebrated comedian. He faced financial struggles and discontinued his educat...
Nestlé India flags Iran war risks, holds prices amid cost pressuresNestle India faces economic challenges including the Iran war, inflation, and a weak monsoon prediction. The company is increasing advertis...
Hindustan Unilever bets on price hikes, cost cuts to counter Mideast-driven pressuresHindustan Unilever reported an 18% profit jump. The company is using cost cuts and price hikes to manage volatility from the Middle East wa...
FMCG sector set for steady Q4 on rural demand and volume growthThe FMCG sector anticipates a steady March quarter, buoyed by stable rural demand and urban recovery, despite subdued pricing in some segme...
TV ad volumes fall as FMCG cos tighten spendsIn the initial three quarters of 2025, Indian television advertisement expenditure experienced a notable 10% decline, largely attributed to...
Consumer cos go vocal about local rootsModi had urged Indians to be “vocal about local” brands and buy products made domestically in a speech themed around a self-reliant nation....
ASCI pulls up HUL, Ola, Vodafone, others for misleading adsThe Consumer Complaints Council (CCC) of Advertising Standards Council of India (ASCI) evaluated 290 complaints in the month.
HUL slashes December ad budget as cautious consumers hold backAn FMCG giant is halving its spends on TV commercials as shoppers are staying away, while trucks earlier fully laden, are seeing lower disp...
- ASCI upholds complaints against 144 misleading ads
Advertising industry watchdog ASCI has upheld complaints against 144 campaigns in June for misleading ads, including those of HUL, Reckitt ...
Hindustan Unilever sets up digital media lab in Mumbai to train managersThe lab at Hindustan Unilever's headquarter at Andheri is the fourth such centre globally for the world's second-largest consumer goods fir...
- HC stops Hindustan Unilever from publishing disparaging commercials
The Indian arm of UK-based Reckitt Benckiser Group plc, the makers of famous antiseptic brand 'Dettol', had moved the court alleging Hindus...
Hindustan Unilever aiming to triple digital advertising spendThe company is also working on a semi-digital roadmap for its other brands, which will eventually be scaled up depending on a brand’s requi...
P&G files complaint against HUL's latest Rin advertisementAccording to sources, P&G today filed a complaint against HUL with ASCI stating that "the advertisement is derogatory to Tide".
- AdAsia returns to India after eight years
To be held between October 31 and November 3 in the Capital, it would host one of the biggest gatherings in the advertising and marketing w...
- Coke, HUL link ad agency payments to the sales fizz
Top advertisers Coca-Cola and HUL to link compensation of media buying and creative agencies to the performance of brands.
- ASCI pull up top FMCG cos for misleading ads
Hindustan Unilever, Henkel India and Proctor and Gamble have been pulled up by the advertising Standard Council of India (ASCI) for mislead...