Free-to-Air (FTA) television in India is set for continued growth due to affordable TV sets, improving content quality, and increasing elec...

Sony Pictures Networks India, under new CEO Gaurav Banerjee, is revamping Sony Entertainment Television to improve its market share. The ch...

Walt Disney and Reliance Industries proposed shutting some Star India and Viacom18 channels to secure Competition Commission of India's app...

Broadcasters Disney Star, Zee Entertainment, Culver Max Entertainment (Sony) and Viacom18 are considering taking back their Hindi general e...

The competition watchdog, in its letter dated August 3, is reported to have raised the point that the combined entity will enjoy “unparalle...

“We have experienced immense success with our existing television channel slates and are excited to announce the launch of our new Hindi GE...

While ‘Ramayan’ has clocked highest viewership for any show on a Hindi GEC in recent times, due to ‘Mahabharat’ DD Bharati entered in the t...

Data suggests average daily reach has now stabilised at 627 million. The highlight of the week was an all-time high viewership of 4 billion...

The consumption during the week was at 1.22 trillion minutes, still 38% higher than pre-Covid19 time (January 11-31). Last week, the total ...

As per BARC viewership data, during the first three weeks of the IPL, Hindi channels collectively lost almost 10% female viewership

Hindi movie genre players have been complaining for long that the genre has remained under-monetised as the effective advertising rates or ...

The ninth version of the Indian Premier League (IPL) will commence on April 9 and last 48 days. A total of 60 matches will be played among ...

Public broadcaster Doordarshan today claimed that it has emerged as the most watched Hindi channel in terms of time spent per viewer.

Media firm Zee Entertainment Enterprises Ltd is expanding its '&' brand and is aiming to build a network of channels under it.

A battle has broken out between leading Hindi general entertainment channels (GEC) to acquire the rights of an international popular game s...

With India out of the World Cup, general entertainment channels (GECs) are laughing all the way to the bank.

Indian advertisers are cutting back on soap operas to pump in more moolah for ICC WC.