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HINDI GEC
Reliance bets big on AI to drive next phase of growth for entertainment businessReliance Industries is making artificial intelligence central to its media and entertainment business. The company aims to be India's top e...- Zee tops fiction TV charts across six languages with 48% shareZee Entertainment Enterprises has firmly established its reign in the realm of television fiction, clinching five of the top ten spots for ...
- ZEE Entertainment hits 4-year high in TV market shareZEE Entertainment has achieved a four-year high market share of 18.2% in linear television, reaching 99% of TV households across India. Eig...
- Free TV on track for steady growth despite challengesFree-to-Air (FTA) television in India is set for continued growth due to affordable TV sets, improving content quality, and increasing elec...
- Sony India to revamp SET, plug content gapSony Pictures Networks India, under new CEO Gaurav Banerjee, is revamping Sony Entertainment Television to improve its market share. The ch...
- Disney, RIL may shut some channels to win CCI nod for mergerWalt Disney and Reliance Industries proposed shutting some Star India and Viacom18 channels to secure Competition Commission of India's app...
- Several Hindi GECs may return to DD free dishBroadcasters Disney Star, Zee Entertainment, Culver Max Entertainment (Sony) and Viacom18 are considering taking back their Hindi general e...
- ZEE-Sony merger – drop in market share to help get CCI approvalThe competition watchdog, in its letter dated August 3, is reported to have raised the point that the combined entity will enjoy “unparalle...
- Shemaroo launches free-to-air Hindi general entertainment channel“We have experienced immense success with our existing television channel slates and are excited to announce the launch of our new Hindi GE...
- India Lockdown: Mythology shows on TV pay offWhile ‘Ramayan’ has clocked highest viewership for any show on a Hindi GEC in recent times, due to ‘Mahabharat’ DD Bharati entered in the t...
- Highest viewership for PM Modi’s TV address to the nation on lockdown-2Data suggests average daily reach has now stabilised at 627 million. The highlight of the week was an all-time high viewership of 4 billion...
- TV ad volumes drop 26% in 3rd week of lockdown, viewership dips 3%The consumption during the week was at 1.22 trillion minutes, still 38% higher than pre-Covid19 time (January 11-31). Last week, the total ...
- IPL buzz pulling female viewers away from TV serialsAs per BARC viewership data, during the first three weeks of the IPL, Hindi channels collectively lost almost 10% female viewership
- Hindi movie channels now offer more 'entertainment' than GECsHindi movie genre players have been complaining for long that the genre has remained under-monetised as the effective advertising rates or ...
- D-Street braces for IPL9; media, entertainment stocks on radarThe ninth version of the Indian Premier League (IPL) will commence on April 9 and last 48 days. A total of 60 matches will be played among ...
- Doordarshan emerges most watched Hindi channelPublic broadcaster Doordarshan today claimed that it has emerged as the most watched Hindi channel in terms of time spent per viewer.
- ZEEL to expand '&' brand; launch a Hindi general entertainment channel under itMedia firm Zee Entertainment Enterprises Ltd is expanding its '&' brand and is aiming to build a network of channels under it.
- Channels fight for 1 Vs 100A battle has broken out between leading Hindi general entertainment channels (GEC) to acquire the rights of an international popular game s...
- Channels withdraw 40% Cup discountWith India out of the World Cup, general entertainment channels (GECs) are laughing all the way to the bank.
- Soaps c. advertisers b. Cricket 400-crIndian advertisers are cutting back on soap operas to pump in more moolah for ICC WC.
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