These hirings come close on the heels of former ecommerce platform Jabong vice president Rukaiya Rangwala being onboarded as the business h...

Now, the company is drawing up a plan to distribute the book through online and offline channels. "Depending on the feedback that we get fo...

The seven-year old company posted sales of Rs 72 crore for 2015-16, up from Rs 32 crore in the previous year. Its net loss in 2014-15 was R...

The foods portfolio will focus on traditional Indian snacks only, and will follow the same model as its beverages, Hector Beverages co-foun...

Retail trade insiders say that, Indian flavours such as mango, litchi, pomegranate and guava have overtaken international ones such as appl...

The new investors coming in the latest round include, consumer-focused early-stage investment firm DSG Consumer Partners and Saama Capital.

“We want consumers from all over the world to relish beverages from across continents," says the founder of Hector Beverages that makes Pap...

When Hector Beverages decided to launch ethnic Indian drinks brand Paper Boat, one of the first stumbling blocks in was how to process thei...

The 205-second advertisement of Hector Beverages’ Paper Boat brand of drinks, by Lintas Productions, aims to evoke one emotion: Nostalgia.

Maxus was given the account after a multi-agency pitch, a statement issued by the company said.

"Hajmola has a strong equity of chatpata taste. We are leveraging that same equity here for chatpata Indian ethnic drinks," Dabur India mar...

Hector Beverages, maker of ethnic drinks brand Paper Boat, has raised about Rs 183 crore in funding led by Belgian investor Sofina and Chin...

The Food Safety & Standards Authority of India has made a rare and strong move in getting energy drink brand Tzinga recalled, terming it 'u...

The move is in line with the two brands hoping to unlock the potential of differentiated niches in consumer spaces in the key markets of In...

Four 30-second TVCs will be aired on prime-time across a host of English lifestyle, entertainment channels with a focus on top cities.

Newbie food and retail beverage cos are crafting innovative methods to reach consumers as they realise the need to master the art of distri...

"With Tzinga doing well and our marketing campaign, launched this year, also getting a good response, we will use part of the funding for m...