Advertisers are grappling with whether to put their money solely on India's matches, particularly the eagerly awaited clash with Pakistan, ...

The merger of Walt Disney's Indian media business with Reliance Industries' Viacom18 will create a dominant player in the Indian media indu...

A report by Dentsu India noted that digital media could register a CAGR of 23.49% to reach Rs 62,045 crore by 2025 from Rs 40,685 crore in ...

In her expanded role, Anita will lead all of Dentsu’s Media businesses across South Asia including Carat, iProspect, Dentsu X, Posterscope,...

With the emergence of the Omicron variant and localised restrictions put in place by various states, there are rising concerns that the ret...

The 'Me, My Life, My Wallet Report 3.0' showed that about 50 per cent of the respondents have started investing more in saving instruments ...

With safety as the prime focus, retailers are forced to adapt to the new reality.

Tier two cities are a little more bullish and tier three even more bullish in terms of what they would spend, shows KPMG poll.

Elaborating on consumer spending habits, the KPMG India survey said,"78 per cent of the respondents claim to reduce on discretionary spendi...

Tax considerations resulting in cost saving measures, credit optimisation etc would fall under the new ‘must haves’ category vis-a-vis rout...

Private sector alone can’t manage job losses, says KPMG India’s Partner and Head of consumer markets.

We must remember that the Indian consumer is still evolving, says Harsha Razdan.

In 2019, the FMCG industry witnessed slowdown in the rural sales, which was traditionally ahead of urban sales, and in the last two quarter...

Cheaper data plans have contributed to expanding mobile internet and getting more e-shoppers on board. “Thanks to Jio, the market has expan...

Over the past few years, startups have woken up to the massive potential in fixing underlying supply chain issues that plague consumer good...

The government, at 51 per cent, was the least trusted entity for consumers, as per the survey, which took into account responses from 3,000...

“As both rural and urban demand grows, overall it is going to be food which would lead the pack.”