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GROUPM ADVERTISING REPORT
Sony Pictures Networks India hires Harsh Deep Chhabra to lead strategy, new businessSony Pictures Networks India has appointed Harsh Deep Chhabra as Head of Strategy and New Business, with the executive joining from Godrej ...
'Ad market in India may grow 7% to touch ₹1.6 l cr in 2025'India's advertising market is projected to grow by 7% in 2025, reaching ₹1,64,137 crore, according to GroupM's forecast. Digital ad spend i...
Indian ad market to expand 7% to Rs 1,64,137 crore in 2025: GroupMIndia's advertising market is expected to grow by 7% in 2025, reaching Rs 1,64,137 crore. Digital ad spend will lead this growth, projected...
Addressable TV advertising to reach Rs 9872 crore in 2026: GroupMThe report highlighted that the total number of CTV households is expected to grow by 32% to reach over 45 million households by the end of...
Indian sports ad revenues could touch ₹20k crore by ’25: GroupM ESPDiscussing the findings of GroupM ESP’s Sporting Nation Report 2023, Karnik said sports sponsorship revenue is expected to reach Rs 16,000 ...
GroupM India working on solutions to help advertisers target specific mkts: ExecutiveAtique Kazi, GroupM's president for data, performance & digital products, said digital advertising currently enables audience targeting at ...
CTV advertising in India to reach $395 million by 2027: Finecast-KantarThe addressable TV homes in India are expected to reach 40 million by 2025 as more consumers adopt CTV in the coming years. In 2022, the to...
India expected to pip Brazil as eighth largest ad market: GroupMIn 'This Year, Next Year 2022', GroupM has ranked India as the ninth-largest advertising market globally. The report was released earlier t...
GroupM expects India’s advertising expenditure to rise 11%The media agency network added that India would continue to be the fastest-growing major ad market in the world, expanding at more than dou...
India remains fastest growing ad market in the world with AdEx growth estimate of 14% in 2019: GroupMAs per the latest ad forecast report, total ad spends in India is estimated to grow at a rate of 14.3%, when globally, the growth is expect...
Advertising spend to grow by 14% to Rs 80,678 crore this yearThe special events-election and sports-together are likely to contribute 3 percentage increase this year, with their spends divided equally.
GroupM appoints Sameer Singh as South Asia CEOSrinivas will now transition fully to WPP India country manager, the company said in a release.
Advertisment spends may rise 13.5% in 2017 on digital pushThe size of the market may swell to Rs 56,152 crore this year, led by a 25% increase in spending on advertising in the digital media, accor...
Advertising expenditure growth pace to hit 3-year low: GroupMGroupM follows an acknowledgement by global CEOs and expects 2017 advertising expenditure to swell at a slow 10% as the impact of demonetis...
GroupM brings Essence digital to IndiaGroupM already has four agencies — MediaCom, Mindshare, Maxus and MEC — and is bullish on digital advertising. It estimates digital adverti...
GroupM in talks to buy Foxymoron for Rs 180 croreIf successful, this will be the latest buyout transaction in the nascent but fast-growing Indian digital, social media and marketing sector.
Vikram Sakhuja likely to take up global role at GroupMVikram Sakhuja, the outgoing global CEO of media agency Maxus, is expected to take up a global role at parent firm GroupM, the world's larg...
E-commerce entities driving advertising spend in 2014: GroupM's CVL Srinivas"E-commerce is definitely turning out to be the star of the year for ad spend growth," CVL Srinivas, CEO, GroupM South Asia said.
GroupM raises India ad spend growth forecastGroupM’s revised annual estimated advertising expenditure (AdEx) in India is part of a global report called This Year, Next Year (TYNY) 201...
Facebook partners GroupM for first ad deal in indiaOur partnership with GroupM will benefit clients to reach over 100 million people in India, 84 million on mobile, said Kirthiga Reddy, head...