India is a key market for EssenceMediacom due to the quality of work that is coming out of the country, he said.

GroupM’s clients in India can now reach viewers with relevant TV ads with Finecast. Finecast provides a single point of access to the whole...

Kumar will take up the new role with immediate effect, while Singh will leave GroupM at the end of next month.

As per the latest ad forecast report, total ad spends in India is estimated to grow at a rate of 14.3%, when globally, the growth is expect...

Srinivas will now transition fully to WPP India country manager, the company said in a release.

Starcom will now oversee Ola’s media planning and buying in both traditional and digital media across India, as well as for upcoming intern...

This acquisition will continue GroupM’s growth strategy in India, one of the world’s most dynamic emerging economies, and offer clients acc...

GroupM had recently announced its agencies MEC and Maxus will be merging to form a billion-dollar revenue, global media, content and techno...

GroupM already has four agencies — MediaCom, Mindshare, Maxus and MEC — and is bullish on digital advertising. It estimates digital adverti...

A top media planner, who did not wish to be identified, said the contribution of ecommerce to advertising in India is estimated at 7%.

In this new role, Narasimhan will be responsible for GroupM's geographical expansion within India as well as other South Asian markets.

If successful, this will be the latest buyout transaction in the nascent but fast-growing Indian digital, social media and marketing sector.

GroupM said the account mandate includes both traditional and digital media. Industry sources said the account size is estimated to be Rs 4...

Popularly known as PK, Kumar currently heads GroupM's Central Trading Group and is a member of GroupM's South Asia executive committee.

Airtel has been calling for media pitches once every five years and the last time it reviewed the account was in early 2010.

Vikram Sakhuja, the outgoing global CEO of media agency Maxus, is expected to take up a global role at parent firm GroupM, the world's larg...

Ashutosh Srivastava, currently the CEO, South Asia of media agency GroupM, will be moving to Singapore to take over as CEO, MindShare Asia-...