Snap bets on AR glasses in post-smartphone raceSnap, the parent company of social network Snapchat, on Tuesday launched its Specs augmented reality glasses, a major bet by a struggling c...
16 Jun, 2026, 10.27 PM IST
Mercedes-Benz launches S-Class plug-in hybrid in India: Check price, electric range, specsStep into the future with the newly launched 2026 S-Class from Mercedes-Benz India, which features India's first-ever S-Class plug-in hybri...
15 Jun, 2026, 02.16 PM IST
Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
04 Jun, 2026, 12.00 AM IST
Old shopping funnel is gone: Gen Z is rewriting rules of retailGen Z is rapidly reshaping India’s online retail market, forcing brands and platforms to rethink traditional marketing strategies. Nearly h...
18 May, 2026, 02.31 PM IST
Gemini Intelligence, Googlebook and Android 17 take center stage at Google’s Android show 2026Google is repositioning Android as a broad intelligence system, moving beyond smartphones to integrate AI deeply into devices. Announcement...
13 May, 2026, 08.54 AM IST
Apple names insider John Ternus as CEO, Tim Cook to become executive chairmanApple on Monday named long-time executive John Ternus as its next chief executive officer, marking a leadership change as the company prepa...
21 Apr, 2026, 09.26 AM IST
Google launches AR beauty tools for shoppers and brandsGoogle on Wednesday announced new augmented reality (AR) beauty tools for shoppers and brands on mobile browsers.
25 Oct, 2023, 09.14 PM IST
Early birds that’ve immersed in metaverseThe metaverse will be an expansive space encapsulating instances of augmented reality (AR), virtual reality (VR) and even mixed reality (MR...
27 Mar, 2022, 06.00 AM IST
AR, VR and new-age tech companies report increase in demand as Covid-19 grounds workforceImagine sitting in your room, wearing a virtual reality (VR) headset and getting the feel of walking into a conference, or an expo, or watc...
29 Mar, 2020, 11.30 AM IST
Augmented reality can finally become more than a fadWith Apple and Google pitching augmented reality as a key feature of their mobile devices and operating systems, the technology could final...
10 Dec, 2017, 12.17 AM IST
Monday wisdom: Have you read Luke Wroblewski's LinkedIn posts on Augmented Reality, yet?He drafted a series of illustrations on what would augment reality do.
14 Aug, 2017, 05.35 PM IST
Google’s Daydream View comes to India at Rs 6499Now watch sports, live events or your favourite TV shows in full 360° panoramic view.
12 Jun, 2017, 02.17 PM IST
ET GBS: Emergence of Virtual and Augmented Reality to exceed all technological expectations, says Randi ZuckerbergIn general tech is great positive force in our lives — as a working mom, with two very young boys, I couldn’t do 80% of what I do without i...
15 Jan, 2016, 04.02 AM IST
Developers will get HoloLens within a year, says Microsoft CEO Satya NadellaEager to get your hands on one of those shiny new HoloLens augmented reality devices? In an interview with the BBC, Microsoft CEO Satya Nad...
03 Aug, 2015, 12.54 PM IST
Soon, augmented reality glasses that let you watch moviesODG plans on releasing a more pocket-friendly version of its glasses for consumers this year that will cost less than $1,000.
05 Jan, 2015, 05.23 PM IST
Has Microsoft paid $150m to compete with Google Glass?Last month reports said that Microsoft is developing a virtual reality wearable headset for the Xbox 360 and Xbox One.
30 May, 2014, 12.38 PM IST
- Google's 'Project Glass': From your point of view
Project glass is the name for Google’s augmented reality, head-mounted display glasses.
29 Jun, 2012, 02.03 AM IST