AAP leader Ashutosh asked, "What is the source of BJP's Rs 400 crore it is spending on advertisements? Is it black money? Is BJP doing some...

The Bharatiya Janata Party is lining up an A-team of advertising professionals to execute its election campaign.

Regulators' functions should not contradict each other and their actions should not result in unnecessary burden on economy, Ashok Chawla t...

BJP might zero in on McCann Worldgroup, led by lyricist & adman Prasoon Joshi, to handle its creative duties.

The party recently engaged PR firm Genesis Burson-Marsteller to handle its external publicity, digital and communications strategy.

Rahul Gandhi roped in public relations agency Genesis Burson-Marsteller & Japanese advertising firm Dentsu which are expected to create a c...

Delhi contributes a significant share to the workforce in the twin NCR cities, but Haryana and UP govts that administer them didn't declare...

Delhiites liked it so much that Lalita's venture broke even in just six months. Her turnover in the first year was Rs 50 lakh.

Radia exited PR biz this week. But the biz hasn't exited Radiagate. ET on Sunday takes a look at a biz that's attracting foreign capital bu...

Social media's written and unwritten rules mean companies have to be very clever. Branding has to be done without any overt branding.