Credit for the next 50 crore: How PhonePe’s new co-branded cards target India’s underservedAt GFF 2026, PhonePe unveiled a suite of co-branded credit cards with HDFC Bank and SBI, plus the Wishcard for consumers with limited or no...
15 Sep, 2026, 06.45 PM IST
Navya Naveli Nanda believes Gen Z has more advantages but faces a different kind of struggles: ‘There is uncertainty’Navya Naveli Nanda believes Gen Z faces a different kind of pressure rather than lacking resilience. Speaking at the launch of Arundhati Bh...
14 Sep, 2026, 02.09 PM IST
‘See you at 8’: Gen Z employee turns manager’s strict work timings rule into an overtime pay lessonIn a clever move, a Gen Z employee turned company policy to her benefit when her manager insisted on early preparations. By claiming overti...
14 Sep, 2026, 01.14 PM IST
Navya Naveli Nanda, Amitabh Bachchan’s granddaughter, says young people want purpose, not just profit: What daughter of Rs 32,500-crore Escorts Kubota chief Nikhil Nanda says about Gen ZNavya Naveli Nanda, granddaughter of Amitabh Bachchan and Jaya Bachchan, has said young people today are looking beyond financial success a...
14 Sep, 2026, 09.16 AM IST
Gen Z seem richer than they really are, claims Bengaluru man: ‘They splurge Rs 500 on avocado toast but can’t buy…’; studies say it’s not mindless spendingGen Z are more likely to splurge big on treats such as avocado toasts and matcha tea than buy a home or a car. This is not just mindless bu...
12 Sep, 2026, 11.02 PM IST
‘Gen Z doesn’t work?’ Employee says he was still in office at 1 am as entire floor went homeA dedicated Gen Z employee found himself burning the midnight oil to finish month-end tasks solo. He pondered the implications of being ove...
12 Sep, 2026, 04.01 PM IST
Jessica Alba turned her Hollywood Hills home “totally green” with salvaged furniture, eco turf, and low-impact materials; the designer later called her the “greenest” celebrity clienty clientJessica Alba has beautifully remodeled her Hollywood Hills residence, emphasizing sustainability and family values. By integrating reclaime...
12 Sep, 2026, 02.20 PM IST
Earning Rs 2 lakh a month but scared to tell your parents about spending Rs 500 on ice cream? Financial advisor says you may have a ‘poverty mindset’. Why?Financial advisor Prem Soni says young Indians earning well may still carry their parents’ scarcity-driven money habits. He argues that hid...
11 Sep, 2026, 01.09 PM IST
How is Gen Z affording iPhones, cafés and weekend plans on Rs 30,000-50,000? CA explains the uncomfortable truthCA Nitin Kaushik explains why Gen Z’s expensive-looking lifestyle does not necessarily indicate higher wealth. iPhones, branded sneakers, c...
11 Sep, 2026, 09.42 AM IST
India is consumer giant Unilever's blueprint for emerging-market growth: CEOUnilever views India as its emerging market growth blueprint, anticipating significant expansion. The company is allocating substantial acq...
10 Sep, 2026, 01.16 AM IST
India's retail credit market shifts to rural, GenZ borrowers via digital platformsYounger consumers and rural households are driving India's retail credit market growth. These aspirational borrowers now account for most n...
09 Sep, 2026, 02.22 PM IST
Psychology explains the effect of social media on Gen Z’s mental health - how constant comparison, online pressure and endless scrolling can shape self-esteem and well-beingGeneration Z faces both the positive and negative impacts of social media on their lives and mental health. While constant scrolling and co...
09 Sep, 2026, 09.48 AM IST
The big Gen Z market taking over how India spends, saves and strategisesIndia's youngest generation now leads consumption spending with unique preferences. Gen Z's influence is reshaping brand strategies and inv...
08 Sep, 2026, 01.06 PM IST
Gen Z and homeownership: Has the aspiration of this generation to be a homeowner disappeared?Gen Z is not rejecting homeownership. It is becoming more deliberate about the financial equation behind it. For this generation, a sensibl...
07 Sep, 2026, 12.42 PM IST
Changing user habits to drive HUL's next growth cycle: MD Priya NairHindustan Unilever is banking on the evolution of household habits for sustainable growth. The advances in LPG adoption and a greater reach...
07 Sep, 2026, 08.10 AM IST
Gen Z employee resigned when manager asked her to WFH during sick leave. Fellow Gen Z worker’s stunt goes viral: ‘He wasn’t even ready to…’Unlike millennials, Gen Z employees are in no mood to put up with a lack of work-life balance and the expectation to have no life of their ...
06 Sep, 2026, 11.44 PM IST
Luxury watchmakers say Gen-Z buying trends call for bold changesSwiss watchmakers face declining exports and a need for innovation. GenZ consumers seek excitement and emotion over status and brand loyalt...
05 Sep, 2026, 02.01 PM IST