Indian marketers might be overestimating influencer impact, as a Kantar report reveals Gen Z fatigue with sponsored and AI ads. While creat...

Samsung is teasing its next-generation foldable phones, with the Galaxy Z Fold 8, Fold 8 Ultra, and Flip 8 widely expected at an upcoming G...

India's established media giants like Yash Raj Films, Zee Entertainment, and Saregama are strategically investing in digital-first platform...

A new office policy designed to curb lateness backfired spectacularly when a Gen Z employee cleverly used its own logic to justify leaving ...

BJP President Nitin Nabin asserted that India's Gen Z are constructive nation-builders, not those challenging the Constitution or culture. ...

A viral X post has sparked a conversation about whether Gen Z should be expected to face the same struggles as previous generations. The po...

Entrepreneur Ankur Warikoo has ignited a debate on social media, asserting that Gen Z possesses a 'faster rejection span' rather than a sho...

Veteran actor Anupam Kher humorously tackled the Gen Z term 'vibe,' admitting he's still deciphering its meaning. Sharing photos, he sugges...

As Indian consumers face rising gold import duties and erratic prices, they are changing their buying habits for jewellery. The Indriya bra...

Pakistan's Gen Z is driving new accounts on the stock exchange, making up 41% of openings in FY25-26. Despite this surge, overall investmen...

Natural diamond prices are experiencing a significant rebound, climbing 5-8% year-on-year, driven by reduced supply from major miners and r...

Generative AI is set to revolutionise consumer shopping, moving beyond discovery to completing transactions. Young shoppers, particularly G...

Gen Z, embrace workplace friction for career growth. The article argues that technology has removed essential discomfort, hindering crucial...

Chinese proverb of the day remains highly relevant in the age of Generation Z. While modern technology provides unlimited access to informa...

Indian Gen Z is redefining travel, favouring frequent short breaks over single annual holidays. Research reveals 87% prefer trips under a w...

Vedanta Chairman Anil Agarwal is making waves online by attempting to decode popular Gen Z slang with his interns. In a light-hearted video...

The Chainsmokers India Tour 2026 Tickets Price: Grammy-winning duo The Chainsmokers will perform in India this December. The tour includes ...