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GATORADE SPORTS DRINKS
Lionel Messi to launch low-sugar sports drink Mas+. Check flavours, key detailsArgentine soccer legend Lionel Messi is launching a new sports drink to compete with big brands. The drink is low-sugar and has electrolyte...
Gatorade ropes in Hardik Pandya; first cricketer to endorse the brandPepsiCo has signed Indian cricketer Hardik Pandya as the brand ambassador for its sports drink Gatorade, marking the first time the sports ...
Cola companies to rope cricketers for advertisements ahead of busy cricket scheduleSoft drink giants Coca-Cola, PepsiCo, and Reliance's Campa are preparing for a "second summer" during the cricket season after the April-Ju...
Coca-Cola to buy remaining stake in sports drink maker BodyArmor for $5.6 billionThe deal, which values BodyArmor at about $6.59 billion, comes as a shift in strategy for Coca-Cola, which spent the last year offloading o...
Sponsors feel NBA India may be a slam dunkThe games, to take place in Mumbai on October 4 and 5, have generated interest from brands like Gatorade, Myntra, Apple and L’Oreal
Coca-Cola brings Powerade to take on GatoradeThe maker of soft drinks Coke, Thums Up and Sprite has been hedging portfolio risks by expanding sugar-free variants of its brands.
The price PepsiCo paid for a change of fortunes in IndiaPepsiCo India took a decision two years ago and had to pay a price for that transformation, says Ahmed El Sheikh, who took over as presiden...
PepsiCo’s Gatorade India appoints PV Sindhu as brand ambassadorGatorade India plans to have PV Sindhu work with the Gatorade Sports Science Institute during the period of the partnership, to better unde...
- PepsiCo Q4 results top Wall Street's expectations; 2013 in line with goals
PepsiCo Inc reported a higher-than-expected fourth-quarter profit on Thursday, helped by increases in sales volume and prices.
- SC rejects Gatorade plea against Heinz on using similar phrase
A bench of Justices Aftab Alam and R M Lodha dismissed the plea of Gatorade's owner Stokely Van Camp, who challenged the orders of the Delh...
- Delhi HC rejects PepsiCo’s appeal against Heinz
THE Delhi High Court on Thursday rejected an appeal filed by beverage and snacks maker PepsiCo against rival foods company Heinz over alleg...
- Heinz India wins trademark case against PepsiCo
Heinz India, maker of Complan and Glucon-D, has won a trademark case against soft drinks and snacks firm PepsiCo over use of a tagline for ...
- Coca-Cola plans sports drink Powerade launch ahead of CWG
The official beverages partner is keen to have a sports drink in its portfolio before the games takes off in New Delhi even if that means i...
- PepsiCo, Heinz locked in tag of war
PepsiCo and Heinz India are entangled in a legal battle over similar taglines that both use for different products.
- Gatorade drops Tiger Woods drink; decided before wreck
Gatorade is discontinuing its Tiger Woods drink but says it made the decision before the golfer's car accident led to a media firestorm sur...
- Global sales help PepsiCo record $1.2 bn profit
PepsiCo said on Thursday quarterly profit rose 5%, as strong international results offset weakness in North America related to the weak eco...
- PepsiCo now readies distribution mocktail
With an increased focus on non-carbonated offerings, PepsiCo India is integrating the distribution for its carbonated soft drinks (CSDs) an...