Ford drives in two automatic trims of Figo with price starting at Rs 7.75 lakhThe company is confident that the new Figo AT will be an automatic choice for several new buyers who don't believe in look-alike automatics...
22 Jul, 2021, 03.24 PM IST
Ford launches BS-VI compliant Figo, Freestyle, Aspire modelsWhile BS-VI compliant compact hatchback Figo is priced between Rs 5.39 lakh and Rs 7.85 lakh, compact sedan Aspire is tagged from Rs 5.99 l...
19 Feb, 2020, 04.16 PM IST
Ford India launches 2019 edition of Figo, prices start at Rs 5.15 lakhThe new Figo will be available in a simplified line-up of three variants across two fuel options -- petrol and diesel.
15 Mar, 2019, 04.33 PM IST
Ford’s India revenue up 20% on local sourcingFord Motor’s revenue from selling vehicles in the Indian market rose 20% to ₹6,800 crore in FY18, a top executive said, attributing the suc...
06 Oct, 2018, 10.32 AM IST
Top 10 exported cars and SUVs in H1 of FY18; General Motors Beat tops the chartGM exported 45,222 units of the Beat in the first six months of the fiscal 2018, moving from the fourth position in April-September FY17 at...
20 Oct, 2017, 04.59 PM IST
We are going for brand transformation: Nigel Harris, MD, Ford IndiaThe brand transformation starts with product and it is a product-led transformation from Ford, said Ford India MD Nigel Harris.
29 Jan, 2016, 01.34 AM IST
Ford India launches refreshed Figo priced up to Rs 6.09 lakhFord India launched a refreshed version of its compact car Ford Figo priced up to Rs Rs 6.09 lakh (ex-showroom Delhi) ahead of the upcoming...
15 Sep, 2014, 03.35 PM IST
Ford India says controversial advert won’t have any negative impactCarmaker Ford India on Friday said the controversial Ford Figo advertisements will not have any negative impact on the company.
20 Apr, 2013, 12.16 PM IST
Ford Figo ad: Former JWT creative boss Bobby Pawar says there should be complete trust in teamBobby Pawar, who lost his job in the wake of the controversy over the so-called scam ads featuring the Ford Figo, has said he was "incredib...
10 Apr, 2013, 07.04 PM IST
JWT-Ford Figo controversy showcases what's really wrong with advertisingIn ad agencies today, that lack a strong creative heritage, nobody is sure what a good ad is.
29 Mar, 2013, 08.12 AM IST
- Another casualty, this time the axe falls within Ford India
Ford India has finally taken some specific measures in the wake of the raging storm over the controversial Ford Figo ads.
29 Mar, 2013, 12.49 AM IST
JWT sacks creative head Bobby Pawar over controversial Ford adsBobby Pawar, in an email to ET, said, "What happened is unfortunate. But no matter what the circumstances, it did happen on my watch."
27 Mar, 2013, 09.02 AM IST
Post JWT's Ford Figo ads fiasco, it’s time for advertising industry to grow upScam ads serve only one objective: to win their creators glory from their peers, for creativity that’s measured by the standards of their p...
26 Mar, 2013, 05.09 AM IST
Michael Boneham's stint at Ford shows how MNCs can crack the Indian marketUnder Michael Boneham's leadership, Ford's lacklustre operation underwent a change, with the company increasing investments, sales & market...
25 Nov, 2012, 10.41 AM IST
- Ford to export Figo to 50 countries in 2012
Buoyed by the 'strong' mkt demand for its latest Figo, Ford India planned to export the car to 18 more overseas mkts by this year.
16 Feb, 2012, 08.18 PM IST
- Ford integration most important for us: CEO
ET Now caught up with Ford President and CEO Alan Mullaly to find out his plans on launching siblings of the Figo and entering new avenues ...
20 Mar, 2010, 07.46 PM IST
India will be one of our hubs: Ford CEOAs an outsider in the troubled automobile business, Alan Mulally has done pretty well for himself. Ford Motor Company’s president and CEO t...
15 Mar, 2010, 01.25 AM IST