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ET SNAPCHAT GEN Z
Gen Z retires annual holiday, prefers weekend trips, short breaks: ReportIndian Gen Z is redefining travel, favouring frequent short breaks over single annual holidays. Research reveals 87% prefer trips under a w...- India to have 26,000 high net-worth families by 2030, says reportThe number of high-net-worth families (with wealth over $30 million) in India is set to increase from 16,000 in 2025 to about 26,000 by 203...
- Aura farming, cooked, G.O.A.T and more: Billionaire Anil Agarwal tries Gen Z slang trend with his internsVedanta Chairman Anil Agarwal is making waves online by attempting to decode popular Gen Z slang with his interns. In a light-hearted video...
- India's beauty, personal care market seen at $39 billion by 2030: FlipkartIndia's beauty and personal care market is set for a significant surge, projected to hit $39 billion by 2030. Flipkart's report reveals a s...
- Psychology suggests that adults who keep returning to old photos aren't necessarily living in the past; nostalgia can serve as a form of emotional self-regulationDiscover why looking at old photos is not a sign of being stuck. Science reveals nostalgia is a positive emotion that boosts happiness and ...
- Gen Z employee records details of client meeting on smartphone. When manager calls it disrespectful, an unexpected lesson on workplace etiquette followsA Gen Z employee's use of AI for meeting notes surprised her millennial manager. The manager explained that clients value visible signs of ...
- Rusk Media raises Rs 100 crore Pre-Series C round led by Nazara TechnologiesRusk Media has secured Rs 100 crore in a Pre-Series C funding round led by Nazara Technologies, with participation from Info Edge Ventures,...
- HR thought Gen Z candidate's email was a thank-you note after job interview. Then they read the next line...A Gen Z job applicant surprised a company by declining their offer before a decision was made. The candidate informed the firm they accepte...
- African Proverb: 'If You Think You’re Too Small to Make a Difference, Try Spending the Night with a Mosquito' teaches powerful career lesson to Gen-Z youths, students and those who dare to dream bigAfrican Proverb of the Day teaches that size and status do not determine impact. Even the smallest actions and individuals can create signi...
- Korean food startup Gimi Michi raises $1 million led by IndiaQuotientFounded by IIM Ahmedabad alumni Nishank Goyal, Akhil Kumar, and Bodhi Rathor, Gimi Michi is building a Korean food brand for the Indian mar...
- Trackk enters broking as wealthtech startups chase Gen Z investorsGen Z-focused investment platform Trackk is now venturing into broking, offering equity and F&O trading. Shifting from its previous sub-bro...
- Janasena woos Gen Z, eyes expansion beyond Andhra; backs Modi on delimitationJanasena Party, led by Pawan Kalyan, is planning to expand its presence across southern states by engaging youth and Gen Z. The party aims ...
- Psychology says Gen Z hides feelings to avoid looking needy: Why double texting, confessing love or asking for clarity feels emotionally riskyPsychologists have identified a growing pattern often referred to as self-protective detachment. In today’s dating landscape, emotional res...
- Gen Z is bringing audiences back to cinemas, says PVR InoxYoung moviegoers are returning to cinemas in India. Gen Z consumers are now a significant audience for multiplexes. They seek in-person soc...
- OnePlus expands beyond Nord with new N Series as competition intensifies in India's mid-premium smartphone marketOnePlus is launching its new N Series in India, targeting younger consumers and first-time buyers in the ₹18,000-₹25,000 price bracket. The...
- Psychology says ghosting hurts because the brain hates unfinished stories: Why Gen Z keeps searching for answers when someone leaves without explanationPsychology says people tend to heal more effectively when they can make sense of their experiences and fit them into a clear, meaningful st...
- Psychology says soft blocking hurts more than unfollowing because it is rejection without closure: Why Gen Z struggles when someone disappears without answersPsychology suggests that people tend to process difficult experiences more successfully when they can make sense of what happened and fit i...
- ET Alpha Wealth Summit | BSE CEO Sundararaman Ramamurthy on building trust, fighting deepfakes, and why yuva shakti & nari shakti are future of D-StBSE MD & CEO Sundararaman Ramamurthy highlighted India's market evolution from uncertain settlements to a trust-based system, driven by tec...
- How Gen Z became the most important customer in FMCGYoung consumers are now driving major decisions at established food companies. Gen-Z and millennials are influencing product development, a...
- Snapchat’s India advertiser base jumps 10-fold in just two years: Pulkit TrivediSnapchat has significantly expanded its advertiser base in India tenfold over the past two years, with a threefold increase in recurring ad...
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