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DISNEY HOTSTAR SPONSORSHIP
Jio Star targets Rs 6,000 crore from Champions Trophy, IPLJio Star is targeting ₹6,000 crore in ad revenue from the ICC Champions Trophy and IPL 2025. They expect ₹1,500 crore from the Champions Tr...- T20 World Cup: Disney Star ropes in Dream11, ICICI, Maruti & 11 others as sponsorsDisney Star unveiled a diverse sponsorship lineup for the ICC Women's T20 World Cup 2024, featuring 14 sponsors across various sectors. The...
- Disney+ Hotstar eyes 450 million viewers from free streaming of T20 WC"Disney+ Hotstar will stream the T20 World Cup for free on mobile, having achieved tremendous success with the 50-over WC in 2023," said a ...
- Disney Star reworks ad rates for T20 World CupOn TV, the broadcaster is seeking ad rates of over Rs 6.2 lakh per 10-second spot from sponsors and Rs 6.4 lakh per 10-second spot from spo...
- Indian sports industry clock 11 per cent growth in revenue to ₹15,766 crore in 2023Media spends on sports fell 1% to ₹7,494 crore last year due to a 16% decline in TV ad revenue to ₹4,620 crore, according to the latest edi...
- ICC CWC: First 34 matches reached 330 million audiences on Disney Star channelsQuoting BARC data, Disney Star said total watch time for live broadcasts has risen by 10% to 243.6 billion minutes compared to 2019. The av...
- Free digital streaming of cricket World Cup shrinks TV viewershipThe audience reach on television for the first 11 matches of the ICC Men's Cricket World Cup 2023 has decreased by 8 per cent to 90 million...
- Disney said to be in talks with Adani, Maran to sell India assetsWalt Disney Co. is in preliminary discussions with potential buyers, including billionaires Gautam Adani and Kalanithi Maran, for its India...
- Rohit & Co's stellar show catalyses Disney+ Hotstar's sponsorship revenues for ODI World CupThe success of the Indian cricket team in the Asia Cup, coupled with the marketing strategies of Disney+ Hotstar, has attracted more compan...
- Sponsors line up for World Cup at Disney StarThe company has engaged PhonePe, Mahindra, Coca-Cola (Charged), HUL (Glow and Lovely), IndusInd Bank, Mondelez and Jindal Panther as broadc...
- Star Sports bags Rs 150 crore TV sponsorship from PhonePe for ICC Cricket World CupDisney Star, the official broadcaster of the ICC ODI World Cup 2023, has secured a sponsorship deal worth Rs 150 crore for TV advertisement...
- Mahindra & Mahindra inks sponsorship deal with Disney Star for ICC WCMahindra & Mahindra has entered into a sponsorship agreement with Disney Star for the ICC Cricket World Cup 2023. This collaboration allows...
- Disney Star bags Rs 200 crore sponsorship from Hindustan Unilever for Asia Cup and World Cup, sources sayDisney Star, the official broadcaster of the Asia Cup and ICC Cricket World Cup, has secured a sponsorship deal worth around Rs 200 crore f...
- Disney Star curates flexible ad packages for Asia Cup and ICC World Cup while it chases unprecedented reachDisney Star is set to attract advertisers to its flexible sponsorship packages for the Asia Cup and ICC Cricket World Cup, which the Indian...
- Disney Star seeks premium rates from advertisers for ICC CWC, Asia CupStar Sports is asking for Rs 120 crore for co-presenting sponsorship and Rs 90 crore for associate sponsorship opportunities for the World ...
- Disney Star hopes to mop up handsome revenue from World Test ChampionshipIndustry sources tracking the development suggest that the ad bookings stand at ₹40-45 crore across both mediums. A company executive, howe...
- Disney Star, Viacom18 locked in race to offload IPL 2023 ad inventoryDomestic digital rights owner Viacom18 has taken a huge gambit by keeping IPL free of cost on its Jio Cinema streaming app, in line with it...
- Crypto exchanges' Ad spend at Rs 50 crore in World CupData shows that cryptocurrency exchange CoinDCX advertised seven times per match on every channel during the tournament, spending a total o...
- Star & Disney sells 95% of IPL advertising inventory ahead of phase IIThe broadcaster has signed 15 sponsors for Star Sports Network and 12 for its OTT platform Disney+Hotstar.
- With the Indian Premier League kicking off, brands queue up to sponsor teams' coffee, hygieneWhile the big ticket on-air deals have been inked by broadcaster Star Sports and digital streaming partner Disney Hotstar, brands are picki...
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