Reckitt Benckiser releases 'water saving anthem’ with AR Rahman, Prasoon JoshiAnnouncing the launch of the anthem, RB global chief executive Laxman Narasimhan called on consumers worldwide to be “ambassadors” of water...
19 Nov, 2020, 08.50 PM IST
Reckitt Benckiser’s Harpic adds record consumers in India; says biz operating well in a complex environment“The strength of some of our brands in India and the ability for them to navigate what is a complex operational environment is something we...
21 Oct, 2020, 08.49 AM IST
Covid-19 has triggered 'much needed govt focus on healthcare': Reckitt Benckiser global chiefRB had said in July that its Dettol brand became the largest-selling soap in India for the first time as consumers spent extensively on the...
06 Oct, 2020, 11.46 PM IST
Soap opera twist: Dettol claims the throne on the back of pandemic popularityThe disinfectant soap brand saw its global sales surge 62%, with market share expanding 430 basis points in India as consumers stockpiled t...
29 Jul, 2020, 08.57 AM IST
Covid-19: Ramping up production to meet sudden surge in demand of hygiene products, says RBThough the 21-day lockdown imposed by the government has put "further pressure on the manpower situation" but the company is taking all pos...
05 Apr, 2020, 02.39 PM IST
Hygiene rules Ad space nowHygiene brand advertising dislodged all other categories amidst the Covid-19 pandemic, latest all-India data by television measurement trac...
29 Mar, 2020, 11.56 PM IST
Will increase investments on Banega Swachh campaign: Reckitt Benckiser“We are reinvesting more than what we did before; the spends will be significantly higher this time,” RB South Asia (health) chief marketin...
12 Jun, 2019, 03.30 PM IST
Swachh Bharat, GST playing key role in Reckitt’s earnings: CEO Rakesh KapoorRB has been aggressively leveraging the government’s Swachh Bharat programme to push its brands, including rolling out low-priced smaller p...
30 Jul, 2018, 08.49 AM IST
Reckitt Benckiser takes Advertising Standards Council of India to High CourtReckitt said it disagreed with the recommendation and has taken the ASCI to the Delhi High Court, making it a rare case of a large multinat...
29 Sep, 2016, 09.34 AM IST
Reckit Benckiser says no recall orders yet for DettolReckitt Benckiser said it hasn't received any recall orders for its Dettol soap yet and denied that it has violated regulatory guidelines
24 Jun, 2015, 07.30 AM IST
Dettol soap fails to clear weight testThe report was sent to the FDA and Dettol and 10 other medicinal brands failed tests and were also declared sub-standard.
20 Jun, 2015, 04.35 AM IST
- Reckitt displaces Wipro Customer care as third-largest soap maker
UK firm Reckitt Benckiser has overtaken Wipro Consumer Care for the first time in the 8,800-crore Indian soap market, as its germ-fighter D...
17 Aug, 2011, 04.43 AM IST
- Dettol gains ground, Lux slips
Reckitt Benckiser’s germ-protection soap Dettol gained maximum value market share among soap brands in the last 12 months ended June, while...
23 Jul, 2009, 03.42 AM IST
- Reckitt Benckiser repositioning Dettol to take on Lifebuoy
Dettol is poised for a spate of brand extensions in the personal care space including gels, sanitisers and beauty products. Lifestyle chang...
24 Oct, 2007, 01.00 AM IST
- HLL loses ad case against Reckit & Benckiser
FMCG major Hindustan Lever Ltd has suffered a setback with the Delhi High Court dismissing its plea to stop rival Reckit Benckiser India Lt...
22 Nov, 2006, 05.50 PM IST
- FMCG cos to revamp, expand core brands
Most FMCG companies seem to be high on expanding the core value of products and brands which have traditionally been confined to a specific...
06 Jun, 2006, 12.40 AM IST
- FMCG cos prescribe a new look for medicinal brands
Most FMCG companies seem to be high on expanding the core value of products and brands, which have traditionally been confined to a specifi...
05 Jun, 2006, 12.00 AM IST