Reducing foreign dependence vital for India’s technological future: Piyush Goyal at TiEcon Delhi NCR 2025TiEcon Delhi-NCR launched a major deeptech conference. Union Minister Piyush Goyal highlighted India's digital growth and future economic v...
30 Oct, 2025, 12.08 PM IST
India needs a 'Desi Counter Intuitive UPI App' to truly leverage data: SBI ReportA State Bank of India report suggests India requires a domestic UPI application. This app will help leverage data and reduce dependence on ...
18 Aug, 2025, 10.53 AM IST
How the humble 'achar and parathe' paved the way for 'Pijja' mania in the USIn 2001, Tarla Dalal published a cookbook about adapting foreign recipes for Indian tastes, highlighting the ease of making meals with flat...
30 Mar, 2025, 12.43 PM IST
Maha Kumbh jugaad: Parents come up with unique way to prevent losing their kids in crowd, netizens say 'India's Got Talent'Amidst the crowd management challenges at Mahakumbh, an inventive solution has emerged to keep children safe from getting lost. Kids are se...
01 Feb, 2025, 01.31 PM IST
“Welcome to Pakistan, Elon Chachu!” Desi Cybertruck has the internet laughing, netizens say “19/20 ka fark hai”A viral video of Pakistan's version of Tesla's Cybertruck has amused the internet. Shared by PakWheels on Instagram, this local creation, b...
23 Jan, 2025, 07.46 PM IST
Secret sauce: Why FMCG giants want to slurp up Ching's SecretIn a little over a decade, the revenue of Capital Foods has grown nearly 10 times. Capital Foods is expected to close FY23 with a Rs 900 cr...
03 Apr, 2023, 11.09 PM IST
Scent of a woman: House of Anita Dongre found missing piece of portfolio in perfumes, ties up with Ajmal to venture into fragrance worldThe brands tested fragrances with 600 customers before finalising new elixirs.
05 Jul, 2021, 05.33 PM IST
Indian-American Gitanjali Rao is on ‘TIME’ cover, Twitter churns out ‘desi parents’ memesShashi Tharoor, Anand Mahindra & Vikas Khanna were left in awe of the young scientist and innovator.
04 Dec, 2020, 12.20 PM IST
Universal Music signs multi-year partnership with Desi MelodiesFounded in Mohali, Punjab, by lyricist and singer Jaani and filmmaker Arvindr Khaira, Desi Melodies has led the contemporary wave of global...
09 Jul, 2020, 07.53 PM IST
#GaneshChaturthi: Audi, Merc spread love on Twitter; Mahindra has a tear-jerker adBrands have capitalised on the ten-day-long festival.
14 Sep, 2018, 02.07 PM IST
Rise of FMCG Bharat: How Babas are exploring India that FMCG majors missedSpiritual gurus are targeting the huge desi segment which was previously ignored by the multinational FMCG companies in India
08 Jun, 2018, 01.49 PM IST
Munchies Makeover: Why snack companies’ next winners will be branded desi productsDosa masala burgers, jaljeera and aam panna drinks, masala oats — these are just a few products in portfolios of snack-makers, even the mul...
08 Feb, 2017, 12.56 PM IST
McDosa may be better than the real McCoyA further swift diversification into McParatha, McBhatura, McPoha, McUpma, McVada and McIdli should be contemplated too, not to mention McS...
12 Jan, 2017, 11.05 PM IST
Danone plans to serve 'mishti doi' in EuropeAt present, the company's R&D department in France is studying the recipe of mango lassi, a flavoured yogurt-based drink.
03 Dec, 2015, 12.37 PM IST
Anand Mahindra's $1 million bounty awaits desi innovatorsAnand Mahindra is throwing a million-dollar challenge to solve two of India's most pervasive problems—traffic stress and electricity shorta...
27 Feb, 2014, 07.08 AM IST
Yashraj Films ties up with WeChat to promote its latest filmChina's text and voice messaging service 'WeChat' today said it has tied-up with Yashraj Films.
04 Sep, 2013, 10.44 PM IST
- Market flooded with Smartphone look-alikes
Don’t be surprised if you spot a desi gizmo that’s a virtual replica of a high-end Nokia or even a BlackBerry.
13 Feb, 2010, 12.00 AM IST