- Real jury for ads are the people: Daniel Zenas Upputuru
“The real award is the unconscious recollection of that one ad you had created within people’s mind…it has more truth,” says Upputuru, know...
- Rediffusion pulled up for uploading Colgate ad
The latest agency to be entangled in the web of 'scam' ads is Rediffusion DY&R, which created an ad for Colgate Palmolive that it uploaded ...
- Ad world attrition hits all-time high
Rising from an average 10-15% annual churn, attrition in the world of advertising has hit an all-time high of 25-30%. Allergies at workplac...
- Grey India to snap up Chateux Hospitality
The WPP Group-owned Grey Worldwide India is set to acquire Delhi-based marketing services company Chateux Hospitality. Ads on the move
- Rediffusion DY&R hires 50 people, names new head for LG account
Rediffusion DY&R has joined the ranks of agencies carving out specialist arms to service big accounts.
- Lowe India loses Rs 150 cr LG account to Rediffusion DYR
For Lowe, the South Korean consumer durable company was one of its biggest clients in its Delhi office.
- India's top ten television ads
ET presents an exclusive peek into India's biggest television adverstisements.
- Onida TV ad account goes to McCann Erickson
Ad-man Prasoon Joshi is now penning a new script for the 'green devil', the mascot of Onida, which is seeking to give the campaign for its ...
- Rediffusion DYR appoints new head for training
Advertising agency Rediffusion DYR today announced appointment of Roopa Badrinath as the head of training and development.
- Admen debate next target of global conglomerates
The US-based global ad agency conglomerate, the $6.2-billion Inter Public Group’s (IPG) recent buy of Lintas’ majority stake to gain full c...
- Rediff, Grey, McCann impress at Goafest 07
Goafest 2007 reached a crescendo on the night of Saturday with the creative awards being handed out amidst the free flow of spirited bevera...
- Grounded: Pitch fee norms fail to take off
The Advertising Agencies Association of India (AAAI)-mandated year-old pitch fee norm - advertisers paying ad agencies a nominal fee every ...
- Preet Bedi to join Percept as CEO
Top-level movements are no more uncommon in the advertising sector.
- Preet Bedi joins Percept Picture Company as CEO
Preet Bedi, former president Rediffusion DYR, has joined Percept Picture Company as CEO.
- Piyush Pandey elected to Ogilvy Worldwide board
The executive chairman and national creative director of Ogilvy & Mather India has been elected to the Ogilvy Worldwide board.
- Preet Bedi quits Rediffusion DY&R
Rediffusion DY&R (Rediff DY&R), a WPP group agency, has announced a change in top-level management. Preet KS Bedi, president of the agency ...
- Bharti Airtel plans mega brand push
Bharti Airtel plans to to reconnect with consumers in a big way by unleashing a massive brand blitz.