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Bewakoof's IITian CEO Prabhkiran Singh reveals why he takes off on April 1 every yearOn Bewakoof's 13th anniversary, CEO Prabhkiran Singh reflects on the company's journey. Starting in a cramped Mumbai slum office with no AC...- Aditya Birla's TMRW acquires majority stake in D2C brand bewakoof, invests Rs 200 croreBewakoof "aims to touch Rs 1,500 crore in revenues over the next five years. With this partnership with TMRW, Bewakoof will be leveraging v...
- Aditya Birla Group venture TMRW to invest in eight D2C brands“We are excited about partnering with these amazing entrepreneurs that are disrupting multiple lifestyle categories. With our investment an...
- Aditya Birla Fashion may pay Rs 100 crore for majority stake in BewakoofFirms sign non-disclosure deal; D2C firm’s team to join Aditya Birla’s new firm, say sources.
- Scoop: PhonePe may acquire ZestMoney; Aditya Birla Fashion close to buying Bewakoof; and Koo's new funding roundIf the transaction goes through, it will be the biggest consolidation in the new-age lending sector, which has of late faced major regulato...
- Lifestyle brand Bewakoof crossed Rs250 crore sales mark during FY22The company said it is targeting to reach Rs1000 crore in the next four years and focus on reducing costs and controlling the burn rate. So...
- D2C fashion market leader Bewakoof announces Samata Ballal as Chief People OfficerSamata Ballal, Chief People Officer, Bewakoof, said, “Bewakoof is on an exciting growth curve where we are adding new people in the team. A...
- D2C brand Bewakoof enters streetwear segment, eyes Rs 2,000 crore sales by 2025With a median population age of about 27 years, India is estimated to have about 390 million millennials and about 440 million in the Gen-Z...
- Bewakoof gets Rs 60-crore funding, eyes Rs 2,000 crore in sales by 2025Launched by Prabhkiran Singh in 2012, Bewakoof primarily sells apparel and footwear but plans to expand into activewear and innerwear apart...
- Bewakoof eyes Rs 1,000 cr revenue in 2 years, expands into beauty segment with CosmosUnder the Cosmos brand, 43 products ranging from day and night creams to aftershave, bath salts, and serums are being launched that will be...
- D2C brand Bewakoof to enter beauty and personal care marketPrabhkiran Singh, founder of Bewakoof, said the company's track record and data showed a strong demand for differentiated beauty brands whi...
- D2C beauty startup Pilgrim gets funding from Fireside Ventures, othersD2C beauty startup Pilgrim, operated by Heavenly Secrets, will use the capital raised from Fireside Ventures and others to enhance R&D capa...
- ET Startup Awards 2020: Vedantu founders win Comeback Kid awardIngenuity in pulling off a pivot that is now the hallmark of Vedantu bagged them the award.
- Investcorp leads $11.2 mn investment in Bewakoof.comInvestcorp had raised Rs 1,000 crore in its maiden India-focussed private equity fund.
- Snapdeal, Shopclues, others form lobby groupThe founding members also include digital-first fashion brands like Bewakoof, Breya and Rustorange.
- Bewakoof.com launches its new category for womenBewakoof.com, an online fashion and lifestyle brand, has introduced a new ‘Women’ category.
- More and more IIT undergrads freelancing with startupsWith the rise of startups in India leading to a burgeoning volume of work, an increasing number of startups are employing IIT students.
- What it takes to be an entrepreneur: The first startup stepsThe success of existing startups and increasing presence of investors are prompting more students from top institutes to turn down fat pay ...
- E-commerce entrepreneurs turn to angel investing, ploughing personal wealth into startupsTOI first wrote about the trend in June last year, highlighting how these new-gen internet entrepreneurs are investing capital and offering...
- Bewakoof Brands' co-founder Prabhkiran Singh always follows his dreams"I resemble the book character Santiago from The Alchemist. I always follow my dreams," Singh said
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