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BENGALURU CONTENT CREATOR
Eats, shoots and leaves: An influencer's guide to public spacesAfter influencers at the US Open were spotted clicking pics with ring lights while matches were underway, Wimbledon tightened its rules aro...- Gen Z seem richer than they really are, claims Bengaluru man: ‘They splurge Rs 500 on avocado toast but can’t buy…’; studies say it’s not mindless spendingGen Z are more likely to splurge big on treats such as avocado toasts and matcha tea than buy a home or a car. This is not just mindless bu...
- Pocket FM parent crosses $500 million ARR driven by AI content, overseas expansionThe Bengaluru-based company added $250 million in net ARR in the past 12 months and is Ebitda (earnings before interest, taxes, depreciatio...
- Pocket Entertainment crosses $500 million revenue run rate, says AI is reshaping content creationPocket Entertainment has achieved a $500 million revenue run rate, showing significant growth. Pocket FM, its audio drama platform, drives ...
- Udaan to buy Swiggy’s Lynk; India’s BRICS tech pushUdaan is set to acquire Swiggy-owned Lynk Logistics. This and more in today's ETtech Top 5.
- Rs 26 lakh salary, Rs 27,000 rent and Rs 24.5 lakh savings: Bengaluru woman is afraid to buy a house. Why?A Bengaluru woman earning Rs 26 lakh annually is considering whether to buy a home or continue renting for Rs 27,000 a month. Amit Arora sh...
- No concrete, only boulders: Just 2 hours from Bengaluru, this 2,400 sq ft forest farmstay is built with natural stone, mud blocks, wood and clayLocated in Shoolagiri, this remarkable farmstay near Bengaluru blends natural boulders into its architecture, encouraging an eco-conscious ...
- Meta sued for over Rs 20000000 by Delhi man after Instagram creator films him using Meta glassesAccusing an Instagram creator of secretly filming him at a Delhi café using Ray-Ban Meta smart glasses, a man has sent a legal notice seeki...
- Social media influencers don entrepreneurial hat; launch VC-backed consumer brandsThe rise of social media influencers has given birth to a new wave of consumer brands, garnering tremendous venture capital interest.
- Earning Rs 1-2 lakh a month in a tier-1 city? Woman says you might still be caught in a "salary trap"A content creator highlighted what she calls the "Rs 1-2 lakh salary trap," arguing that this income range, while seemingly comfortable, le...
- Electricity bill reduced by 60%: Woman shares AC setting she claims helped slash monthly bill significantlyA content creator’s two-part AC experiment has sparked discussion after she reported a monthly electricity bill drop from about Rs 3,500 to...
- Bengaluru private schools charge lakhs, teachers earn ₹30,000, less than house maids: Viral postTeacher's salary less than a maid? A viral post has sparked debate in Bengaluru over private school fees, teacher salaries and the quality ...
- Small towns emerge big growth driver for connected TV in IndiaConnected TV households in India now number sixty-two to sixty-five million viewers. Growth is significantly higher in smaller towns and ru...
- Is Gen Z bad at saving money? Rs 5,000 loan request makes 26-year-old question how youngsters use lavish lifestyles to hide empty savingsA recent Reddit discussion has sparked a debate over Gen Z’s relationship with money, spending habits and financial discipline. What began ...
- Russian woman living in Bengaluru surprises Indian nanny with her first-ever birthday cake. 'So simple for us but big gestures for them,' Internet saysIn a touching celebration of affection and friendship, Yana, a Russian expat living in Bengaluru, surprised her Indian nanny Savitha with a...
- Bengaluru salary drain decoded: 5 money leaks that silently kill your savings despite good income. Here's the solutionMany Bengaluru professionals struggle to save despite earning good salaries, and the reason may not be low income but everyday spending hab...
- Corporate Life vs Influencer Life: Bengaluru women compare salary, lifestyle, perks and freedomTwo Bengaluru women shared contrasting daily lives on Instagram. Ananya, a corporate analyst, has a structured work routine and fixed incom...
- Man who sold his startup for $300 million: IIT Kanpur & Harvard alumnus shares success mantra that changed his life and reveals which resources matter mostPalash Soni, an IIT Kanpur and Harvard Business School graduate, reflected on the journey of building Goldcast, the AI-powered B2B video pl...
- Why a 27-year-old woman chose Bengaluru over Pune: Prioritising career opportunities, creative growth, and a step towards independent livingA 27-year-old woman chose Bengaluru for a new job and personal growth. She sought career advancement and more opportunities as a content cr...
- Eternal’s robust Q1; Meta faces content-blocking allegationsEternal reported a jump in its net profit on the back of Blinkit's improving operating performance. This and more in today’s ETtech Morning...
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