Global candy giants Mondelez, Nestle hike prices, feel the crush of domestic rivalsGlobal firms such as Perfetti Van Melle, Mondelez and Nestle either remained stagnant or lost share last calendar year, hurt by higher pric...
Happydent Maker Perfetti Van Melle sees one of its slowest rates of growth in a decadeThe Italian company, which entered India 23 years ago, posted less than 1% increase in sales to Rs 1,663 crore during the financial year to...
Italian PM Paolo Gentiloni to visit India, talk about bilateral design forum and expand presence of Italian investorsIn Pomegranate processing, particularly deseeding, Megra, Pomegranate extraction machine is considered the most appropriate deshelling mach...
Re 1 candy Pulse hits Rs 300 cr sales in 2 years, MNCs feel the heatThe Re 1 candy clocked Rs 300 crore in sales, beating MNC blue chip brands such as Oreo (Rs 283 cr in sales, launched in 2011) and Mars bar...
Rural India cuts down on discretionary spends to save for internet and mobile talk-time packsThe mobile Internet user base in rural India almost doubled in calendar 2015, according to a report by the Internet & Mobile Association of...
DS Group's Pulse candy hits Rs 100 crore in 8 months, equals Coke Zero's recordDespite constituting a third of the total candy market, the hard-boiled segment is witnessing heightened traction due to entry of new playe...
Innovation and quality won’t come at 50 paise: Ramesh Jayaraman, Perfetti Van Melle MDItalian confectionery maker Perfetti Van Melle’s India arm is upgrading its portfolio of products and exiting the 50-paise candy market alm...
Slowdown makes candies, toffees sweeter than chocolateThe slowdown in Indian consumers’ discretionary spend is impacting chocolate sales, but it hasn’t changed people’s love for “meetha”.
- Perfetti signs Kareena Kapoor as brand ambassador for Alpenliebe
Kareena will feature in launch TV commercial of Alpenliebe 2 Choco Eclairs and also in all mobile and internet campaigns of the brand, PVMI...
- Indians making buying decisions on Facebook reviews, social media open to marketers of all brands
Indians spending more time on social networking sites than personal emails, making buying decisions based on online reviews.
- Perfetti forays into snacks market with 'Stop Not'
Confectionery maker Perfetti Van Melle, which sells candies like Alpenliebe and Center Fresh, on Thursday said it is entering into the snac...
- Union Budget 2011: Consumer goods firms may pass on duty change to customers
Candymakers such as Parle Agro and Perfetti Van Melle that make 'Alpenliebe' and 'Big Babol' have expressed concern over the hike saying th...
- Yash Raj's soap opera losing TV advantage
Bollywood moghul Yash Chopra failed to re-create the magic of his movies on the small screen, forcing Sony Entertainment Television channel...
- Confectionery makers get stuck in a sugar price trap
Confectionery makers have seen input costs gnaw at their margins so far this year as a steep drop in India’s sugar production has caused pr...
- Mirchi Kaan Awards '08 heralds red revolution in ad world
For those who have only read about the red revolution, the ballroom at the Grand Hyatt in Mumbai was the place to experience it. At the ent...
- Godrej-Hershey ropes in Mahi for Nutrine relaunch
Godrej-Hershey Foods and Beverages, the JV set up to jointly market confectionery, snacks and beverages in India, is planning a relaunch of...
- Mint-O Fresh overtakes Chlormint
Tobacco and hospitality giant ITC Ltd's big-bang entry into the foods segment has begun shaking the dominance of market leaders across cate...