Gaurav Jain is India Chief of Reckitt Benckiser“Health and hygiene business units have been brought under one focused leadership team, to optimise potential of the complementary nature o...
RB's toilet cleaning brand Harpic reaches 2 cr households, Durex gains market shareBesides, the company has also seen an increase in sales of its sexual wellbeing brand, Durex, during the July-September quarter in emerging...
Sales delivery inconsistent in markets like India, US: Reckitt CEO"As I have gone selling with the frontline in India, as I've gone selling with the frontline in US, what you realise is some of these thing...
Betting on middle class: Reckitt Benckiser spends big to get e-commerce edgeThe segment’s share is expected to widen to 11% by 2030, riding on a rapidly growing internet economy, according to researcher Nielsen.
Reckitt Benckiser retains Media Agency InitiativeInitiative will continue to handle media planning and buying duties, including digital, for all brands under RB, including recently acquire...
Reckitt Benckiser elevates India MD Nitish Kapoor to global leadership roleKapoor, who led the India operations for four years and was also RB’s senior vice-president for South Asia, will now head the company’s hea...
Dettol maker Reckitt Benckiser rides on Swachh Bharat, posts handsome growth of 14%The maker of Dettol soap and Lizol is split into two entities in India – RB India Ltd and RB Healthcare under which all Paras brands are in...
Reckitt Benckiser takes Advertising Standards Council of India to High CourtReckitt said it disagreed with the recommendation and has taken the ASCI to the Delhi High Court, making it a rare case of a large multinat...
India soon to be among RB's top three marketsThe company is betting on emergence of e-commerce, besides its traditional retail channels, along with rural markets for enhanced sales in ...
Godrej Appliances hopes to raise market share in ACs with new launchGodrej Appliances is looking to increase its national market share in ACs with the launch of a new series of energy efficient inverter ACs.
Reckitt fails to see PM Modi’s Swachch Bharat sparkle in FY15The firm has launched a series of Dettol brand variants at entry-level prices to push volumes, especially in tier II and tier III towns.
Reckitt Benckiser looking to sell some non-core brands like Robin Blue, Robinson BarleyThough the sales of these brands have been falling for the past few years, analysts say it can still fetch a significant premium, given the...
Eight small things you do that people use to judge your personalityRead on to learn what captures people's attention when you first meet them.
RB to enter into new product segments through existing brands"We are yet to finalise the pricing of these products..We will launch them by end of this year," Kapoor said.
Message of hygiene will make Reckitt’s brands more relevant: Nitish Kapoor, Reckitt Benckiser"The Rs 100-cr campaign, with Amitabh Bachchan as face of it, is not a marketing activity for Dettol. We are advertising Dettol separately."
Ad war: Dettol's campaign on kitchen cleaning product shows rival HUL’s Vim dishwash liquidIn a first for Reckitt Benckiser, the launching commercial for its Dettol Kitchen dishwashing and kitchen cleaning gel shows rival Hindusta...
- Reckitt plans organic and inorganic growth
Reckitt Benckiser is reviewing some options in its core areas of operation-household care, personal care and OTC pharma products.