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Sunil Kataria re-elected as chairman of Indian Society of AdvertisersSunil Kataria, the Managing Director of Raymond Lifestyle, has been re-elected as Chairman of The Indian Society of Advertisers (ISA). Unde...- Indian Society of Advertisers re-elects Sunil Kataria as Chairman for 2023-24Sunil Kataria, the CEO of Raymond's Lifestyle Business, has been re-elected as the Chairman of the India Society of Advertisers (ISA) for 2...
- Just 19% of consumers drive more than half retail sales in India: StudyMost retailers in India bank on their existing database or loyalty programmes to scout for such consumers, and even have tailor made strate...
- Premium packs of FMCG products unavailable in kirana storesSpecial large packs across brands are not available in kirana stores, lending credence to what modern retailers say about the consumer beha...
- Digital technology can push $20 billion sales opportunity: Nielson reportAccording to Nielsen, purchases done by Indian consumers are more influenced by factors in its direct control.
- Changing trends in modern retail: Now, private labels like Reliance Retail eat into foods biz of big brands like HULThis trend could spell trouble for packaged food makers such as HUL, Britannia, Nestle & ITC as they are betting on modern retail to drive ...
- Diwali not the only shopping time, Republic Day and Independence Day week sales topRepublic Week sales grossed 9% higher sales than the Diwali week while Independence Week overtook the festive week by 6% last year.
- Two shopper segments to add $3 billion in FMCG sales by 2015: Nielsen"Low-income value explorers and first-time modern trade shoppers will add $ 3 billion to fast-moving consumer goods (FMCG) sales in India b...
- Shop till you drop: Retailers open stores early, close late to boost salesFrom opening at 7 am to closing post-midnight, many retailers now work overtime to increase sales by wooing joggers & night owls.
- Shoppers at retail chains buy premium itemsShoppers at food & grocery retail chains appear disconnected from the overall weak consumer sentiment in the country as they upgrade to pre...
- Men, Why even they shop till they drop?Explaining the newest trend in shopping: the person with an armful of bags…is a man
- Retailers like Future Group, Lifestyle, Godrej, MegaMart, Fabindia offering 0% EMI to attract customersRetailers say these schemes are not only helping them pull customers into stores but also encouraging shoppers to buy higher value products.
- Indians making buying decisions on Facebook reviews, social media open to marketers of all brandsIndians spending more time on social networking sites than personal emails, making buying decisions based on online reviews.
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