The FIFA World Cup 2026 in the United States, Canada, and Mexico will showcase advanced technology. AI will create 3D player models for VAR...

Tonight marks the beginning of the football World Cup, turning into an exciting dual-screen experience. Fans will be buzzing on their smart...

The 2026 FIFA World Cup will bring billions to host nations. Analysts expect a surge in spending on hotels, airlines, and retail. Beer sale...

Photographer David Yarrow's bold Viking-themed shoot of Norway's World Cup squad, featuring stars like Haaland and Odegaard, has sparked co...

Agilitas Sports secured Rs 225 crore from Nexus Venture Partners and Rainmatter. This funding will fuel expansion in manufacturing, brands,...

Myntra's 24th End of Reason Sale begins May 29. Millions of customers can shop over 6 million styles. Emerging brands will debut new collec...

FIFA’s 2026 Men’s World Cup is set to become the most lucrative edition in history, with combined media rights and sponsorship revenue expe...

David Beckham has achieved a historic milestone becoming Britain's first billionaire sportsman. His wealth, combined with his wife Victoria...

With an incredible display of endurance, Sabastian Sawe made history in London by breaking the elusive two-hour marathon barrier, all while...

London Marathon results saw history was made as Sabastian Sawe finished the event in record time.

If you are looking for the best Adidas sports shoes for men in India, you are on the right page. Continue reading this article to learn abo...

The brand supports women in and outside the field, advocating for a fair field for all.

"Adidas welcomes global superstar and youth icon Deepika Padukone to the brand. Padukone will work closely with Adidas on their common comm...

Sunil Gupta, Senior Director, Brand Adidas, India said, "It is our commitment to revolutionise our product offering and services to better ...

Adidas said it shares its vision with Reliance Foundation Youth Sports of encouraging sports at the grassroots level in India.

Encouraged with annual growth rate of 30-35 per cent in India, Sports goods firm Adidas today announced to expand its presence by opening e...

With a focus on top 4-6 metro cities, the company today unveiled its first 'Adidas Originals' outlet here as it plans to open half-a-dozen ...