Tourism and Culture Minister Gajendra Singh Shekhawat sees a human comeback in an AI-heavy content world, predicting audiences will gravita...

AnyMind Group has launched AnyCreator Stream in India, a web-based platform enabling live-streaming creators to monitor audience performanc...

YouTube’s new Partner Programme eligibility norms are set to reshape India’s creator economy, raising the bar for monetisation and rewardin...

Artificial intelligence is revolutionising the landscape of entertainment production, offering creators remarkable cost savings. Smaller pr...

Udaan is set to acquire Swiggy-owned Lynk Logistics. This and more in today's ETtech Top 5.

Meghalaya is developing a creative economy focused on film production and digital content. The state's Film Tourism Policy 2025 offers ince...

Advertisers are looking beyond Google and Meta as concerns over dependence on the two platforms grow, Snap’s Ajit Mohan told ET. Snapchat h...

Indian copyright law faces challenges with expired black and white film ownership. Colourised versions of these films create legal ambiguit...

X is retiring its Creator Revenue Sharing programme on September 7. A new Original Content Rewards program will replace it with stricter ru...

YouTube is introducing new AI tools and improved content discovery for viewers. Creators will benefit from enhanced features and expanded m...

Bullet, backed by Zee Entertainment Enterprises, has launched Trinetra AI, a platform that uses artificial intelligence for filmmaking and ...

X, formerly Twitter, is cracking down on undisclosed AI-generated war videos. Creators failing to label synthetic footage depicting armed c...

Pocket FM is seeing significant creator success. Over 1% of its creators now earn more than ₹1 lakh monthly. Total creator payouts have sur...

This comes at a time when the creator economy in India is booming. The AI-powered monetisation platform for content creators has onboarded ...

STAN, an Indian social gaming platform, has raised $8.5 million in funding from Japanese gaming giants like Bandai Namco and Square Enix, a...

YouTube Monetisation Update 15 July: YouTube is updating its monetisation rules for creators from July 15, 2025. The platform wants to limi...

YouTube monetisation update: Starting July 15, 2025, YouTube will tighten its monetization policy, targeting channels with repetitive, mass...